Sales Letters And Sales Letter Writing!
You donâ€™t send a letter to sit in someoneâ€™s inbox. You need it to be read and acted on. If it doesnâ€™t sell, itâ€™s not a sales letter.
Write2Market sales letters achieve double-digit response rates. Our experienced sales letter writers are seasoned professionals who know how to
analyze your goals, inspect your list (or provide you with one!), and phrase your offer so you enjoy maximum response to your sales letter or cover
Sales letter writing
And yes, even you will turn off your critical faculties from time to time. If you have ever purchased a lottery ticket you have been in this 'space'...where
your desire for a better future overcomes your more rational thinking process. Hey, someone has to win.
The same is true if you have ever felt your brain go soft in the face of an enthusiastic car or electronics salesperson. One half of your brain knows you
are being persuaded to buy extra features you don't need and probably can't afford. The other part of your brain is whispering in your ear, "Hey man,
chill. This feels good. Go with the flow, listen to the man."
The next rule of good sales letters copywriting has to do with the arousal of the reader's desire to get in on your offer. In a great many instances, this
rule is by-passed, and it appears, this is the real reason that a sales letter doesn't pull according to the expectations of the advertiser.
Think about it - you've got your reader's attention; you've told them it's easy and simple; and you're about to ask them to do something. Unless you
take the time to further "want your offer," your sales letter is going to only half turn them on. They'll compare your sales letters with the others that have
grabbed their attention and finally decide upon the one that interests them the most.
Sales and marketing letter writing is a science. We understand that youâ€™re not looking for someone who knows how to dot the itâ€™s and cross
the itâ€™s. You need to compel your readers to action.
Thatâ€™s where we come in.