Confidential © 2010 RampRate™
Slide 1
This Week in Cloud Computing
Tony Greenberg, Chairman
March 16, 2010
The Sourcing Advisor’s View
Confidential © 2010 RampRate™
Slide 2
Summary
• Guides large buyers through IT services purchases
• Maintains clearinghouse of transaction and analyst data (the SPY
Index™)
• Has over 50 top brands as customers
RampRate is a Sourcing Advisor
• Evolution, not revolution
• Key characteristics: virtualized scale; usage-based pricing; but
customer choice of platform and software
Cloud Fills Gap In Overall Hosting Spectrum
• Cost is transparent, but risk is not
• I/O, not processing speed or storage volume, is the scarce resource
• Buyer assumptions need to change, but no one is there to guide them
Large Enterprise Customers Still Skeptical
Confidential © 2010 RampRate™
Slide 3
About RampRate
Confidential © 2010 RampRate™
Slide 4
Sourcing Advisors for IT Infrastructure
Market
Benchmarks
Procurement
Services
Lifecycle
Management
Planning &
Analysis
RampRate Services
Enables
For
Confidential © 2010 RampRate™
Slide 5
RampRate SPY Index™
Fast, accurate sourcing and benchmarks
• Unparalleled database of market intelligence
•
IT services tracked by vendor, metro, price,
service level, term, customer size, etc.
Street-level intelligence , global view
•
350+ vendors indexed worldwide
•
160+ metro regions
• Real-time service availability
Over 1 Million data points in active use
• $900M+ sourced in last 3 years
• $3.0B+ benchmarked in last 5 years
• Hundreds of deals completed
Service Provider Intelligence Index (SPY Index™)
tracks the IT Services market worldwide
Confidential © 2010 RampRate™
Slide 6
Representative Customers
Finance
Publishing
Media/Broadcast
Gaming
High-Tech
Internet/E-Commerce
Other
Confidential © 2010 RampRate™
Slide 7
The Context for Cloud: Filling Gap
in Broad Range of Services
Confidential © 2010 RampRate™
Slide 8
Hosting Attribute*
Wholesale
Data Center
Co-
location
Managed
Hosting
Virtualized
Hosting
Shared
Hosting
Cloud
Compute
PaaS
SaaS
Redun