THE E XPERTS IN DEL IVER ING WEB APPL ICAT IONS AND SOF T WARE A S A SERV ICE FOR ON - DEMAND COMPAN IES .
Etology Chooses OpSource to Deliver
On-Demand Marketplace for Web Advertising
Customer Profile
Etology, Inc.
1065 East Hillsdale Blvd.
Suite 306
Foster City, CA 94404
www.etology.com
Industry
Web Advertising
OpSource Solution
• OpSource On-Demand
• Success-Based Pricing
Key Benefits
• Eliminate large up-front capital expense for
on-demand infrastructure
• Help design architecture for high security
• Meet high availability demands for 24 x 7
online services
• Provide first line of support for Etology customers
• Passion for service that assures mutual success
“The level OpSource was willing to go to help us be
successful truly sets them apart. They take care of their
customers very well, pulling in the resources and putting in the
time to understand our needs—then meet them.”
— Jesse Liu
President,
Etology
On-Demand Company
Etology is a web marketplace for online advertising, specializing
in banner and text ads. The company provides an on-demand
environment for buyers and sellers of web advertising, creating a
powerful engine for generating traffic and revenue for its
customers. Ads are placed on-demand based on a variety of
customizable parameters to meet the advertising objectives of
individual customers.
Etology Requirement
Etology serves a global online market with revenue-generating
online advertising services. Therefore, high availability and
security were absolutely critical to serve customer ads around the
clock and protect private customer information. Building an
infrastructure in-house to meet these requirements proved too
cost prohibitive, so the company looked for a partner to deliver
and manage its on-demand services. Etology chose OpSource
for its proven technical expertise and unique “pay-as-you-grow”
pricing, as well as a commitment to customer success that goes
well beyond SaaS delivery.
Complete Solution
OpSource provides Etology with a complete on-d