CrowdCube Shareholder update Q4 2017

http://www.techcelerate.ventures

Trusted Advisor for Seed and Series A Investment

We finished 2017 with our strongest quarter ever, which topped off what was a record-breaking year for Crowdcube.

About Techcelerate Ventures

Tech Investment and Growth Advisory for Series A in the UK, operating in £150k to £5m investment market, working with #SaaS #FinTech #HealthTech #MarketPlaces and #PropTech companies.

Crowdcube year invest increase record breaking year investor

http://www.techcelerate.ventures

Trusted Advisor for Seed and Series A Investment

We finished 2017 with our strongest quarter ever, which topped off what was a record-breaking year for Crowdcube.

About Techcelerate Ventures

Tech Investment and Growth Advisory for Series A in the UK, operating in £150k to £5m investment market, working with #SaaS #FinTech #HealthTech #MarketPlaces and #PropTech companies.

Crowdcube year invest increase record breaking year investor

2017: 
a record-breaking 
year at 
Crowdcube
Shareholder update Q4 2017
We finished 2017 with our strongest quarter ever, 
which topped off what was a record-breaking year 
for Crowdcube. 
A focus on improving the efficiency and productivity of 
our team, processes and technology, coupled with 
strong demand from entrepreneurs and investors. 
This has led to an exceptional year where we've 
significantly increased the volume and speed of 
launching pitches, which has positively impacted other 
key metrics. 
2017: A record-breaking year
4
Milestones
 
5
Q4 2017 
6
The Crowd
7
Crowdcube International  
8
Challenges
9
New product developments: Website
10
New product developments: Mobile
11
Looking forward
12
Contents
2017: A record-breaking year:
We smashed a number of records in 2017, which has cemented 
our position as the world's leading equity crowdfunding 
platform, including: 
 130m: the most investment in pitches in a year, an 
increase of 19% from 2016
 90m: the largest amount successfully invested in a year, 
an increase of 10% from 2016
 325: the most pitches launched in a year, an increase of 
23% from 2016
 120,000: the most investments in a year, an increase of 
48% from 2016 
 152,000: the most member registrations in a year, an 
increase of 32% from 2016
 4.1m: the most visitors to Crowdcube in a year, an increase 
of 26% from 2016 
 6,485: most investors in a single pitch - Monzo, an increase 
of 46% on previous record held by us during our last round 
of funding
 1m: largest Spanish deal ever, an increase of 36% on 
previous record
 4m: most revenue in a year, an increase of 0.3m on 
2016*
*Projected revenue for 2017
2017: a record-breaking year
4
We also saw several other milestones and 
improvements last year:
 Over 390m has now been invested in pitches on Crowdcube 
since 2011
 630 successful raises completed, 148 successful raises in 2017
 We're rapidly approaching half a million members with just 
shy of 490,000 people now registered
 9m of investment has been made through our 
ground-breaking Crowdcube App 
 692,000 is the average amount raised on the UK platform 
which has increased by 5% from 2016
 33 businesses raised 1m or more in 2017, with Vita Mojo 
raising the highest amount of 3.2m
 We successfully completed secondary liquidity transactions 
with investors in Mettrr Technologies and Celixir receiving a 
9x and 2.7x return on their investments 
 To date, 6.6m has been returned to investors through equity 
exits and bond interest repayments.
Milestones
5
Q4 2017 - our strongest quarter on record:
 We launched 128 pitches in the fourth quarter, which was 
up 48% on the same period in the previous year
 
 Launching a record number of pitches saw many of our key 
metrics spike dramatically with website traffic increase by 
25%, new members by shoot up by 34% and the number of 
investments rocket by 64%, when compared to Q4 2016
 We also recorded our best ever month for launching pitches 
in November when an astonishing 73 went live
 45m was pledged to invest into all pitches on the platform 
 46 businesses hit their targets and funded on Crowdcube, 
successfully raising 28m through the platform in Q4
 13 businesses raised 1m or more in Q4, which brings our 
total number of deals over 1m to 84
Q4 2017
6
The Crowd:
Our community has now grown to just under 500,000 members. 
Here are some interesting facts and figures behind our investors 
that make Crowdcube buzz.
 The number of high net worths and registered on 
Crowdcube increased by 25% and  sophisticated investors 
by 44%, when compared to 2016
 We've seen a slight increase in female investors on 
Crowdcube as 27% of the crowd is now female
 The majority of investors on Crowdcube are aged between 
30-39, and this age group make the most amount of 
investments
 However, 40-49 year olds have cumulatively invested the 
most through the platform
The Crowd
7
Crowdcube International:
 Over 8.3m was invested in European companies in 2017, 
an increase of 56% from 2016
 $225k raised for a US company on the UK platform
 45 non-UK deals were launched, up 40% from 2016 and a 
48% increase in funded pitches
 The two largest international raises for 2017 go to 
Santamania (Spain) and Housers (Spain), which raised 1m 
and 874k respectively on the UK platform
 Our Irish and Spanish investment opportunities 2017 
impacted our top five countries for investors. The UK 
unsurprisingly led the table followed by Spain, Ireland, Italy, 
Australia and Germany.
Crowdcube International
8
Challenges:
 We're moving HQ! After over seven years based at the 
Innovation Centre in Exeter, we're moving to a new office. 
The Innovation Centre, which is nestled on a Devon hillside 
overlooking Exeter and the Exe Estuary, has proudly been 
Crowdcube's HQ and home since we launched in 2011. 
We're all incredibly excited about our new home in the heart 
of Exeter's city centre. We've been planning the relocation 
for several months to minimise any disruption and ensure 
that business continues as usual. 
Challenges
9
New product developments and future plans:
Website:
 The Q3 focus on improving the onboarding experience 
for entrepreneurs continued into Q4 with further 
enhancements to this process. 
 To support long term scalable growth of the business 
we also empowered entrepreneurs to manage aspects 
of their pitch that were previously only accessible by 
our campaign management team.
Product developments: Website
10
Mobile:
 Q4 saw a significant uptick in adoption of the iOS app, and 
investment made using it. The iOS app has now been used 
to place over 9m of investment since launch, with over 20% 
of investments made on Crowdcube now made using the 
iOS app.
 The main focus for Q4 has been development of the Android 
app, which we originally planned to launch by the end of the 
year. However the schedule was extended by a few weeks in 
order to accommodate changes that have occured in the 
web product while the Android app has been in 
development. As a result we released the Android app just 
yesterday (15th January).
 Android users can install the App from the Google Play Store 
at: 
https://play.google.com/store/apps/details?id=com.crowdcu
be.android
 Please share any feedback in our Android Beta Community 
at: 
https://community.crowdcube.com/c/android-beta-testers
Product developments: Mobile
11
Looking forward:
Our achievements in 2017 shows we're making 
meaningful progress towards our mission to make 
investment easy and rewarding for anyone, anywhere. 
The Crowdcube App has complemented our web and 
mobile web experiences to empower our investors like 
never before. Improvements to the entrepreneur 
experience alongside strong demand from businesses 
has led to unprecedented numbers of pitches 
launching, which has resulted in unparalleled 
investment and investor activity in 2017. 
And finally, our investor community continues to grow 
rapidly and is as vibrant and diverse as ever as we 
approach the phenomenal milestone of half a million 
members. 
Thank you for your support throughout 2017. 
Looking forward
If you have any questions, please email
investor@crowdcube.com
Here's to another exciting year!
Luke & Darren | Co-founders of Crowdcube