<p>Annual Report ’07
Delivering Success On Demand
My Fellow Stockholders,
From the beginning, our number one priority at salesforce.com
has been clear: customer success. We believe that over the
long term, customer success and stockholder value go hand
in hand. Our vision is to be the global leader in on-demand
application services for businesses of all sizes, and we made
major progress towards realizing that vision in fiscal 2007. I’d
like to share some highlights with you in the following pages.
Fiscal 2007: We added more than a quarter million subscribers
in fiscal 2007, approximately one thousand every business day.
It took us five years to get to our first 250,000 subscribers,
and yet we added that many in this year alone.
That momentum was fueled by the same motivation that has
guided us for the past eight years: a relentless focus on creating
business success for customers of all sizes.
We added roughly 9,300 new customers to exit the year with
a customer community that now includes approximately
29,800 customers throughout the globe, diverse in both size
And as fast as customers are joining our ranks, we’re seeing
even quicker growth in the size of our largest deployments. Our
customers now include two 15,000-subscriber deployments
and a precedent-setting relationship with Merrill Lynch,
our largest customer, with 25,000 subscribers.
Eight years ago, skeptics called such massive multitenant on-
demand deployments unthinkable. Today, we call them a strong
start for an era of success on demand on a breathtaking scale.
Our hardware and software infrastructure set new benchmarks
for security, reliability, availability, and transparency. We
delivered nearly 14 billion transactions last year. And they are
coming faster than ever, at a current average of approximately
a quarter of a second. It’s all there for the world to see every
day on trust.salesforce.com.
The AppExchange: Just thirteen months ago, the
AppExchange went live, and customers were installing