Spirit OF GIVING
The Gift Fund’s mission is to further the American tradition
of philanthropy by providing programs that make charitable
giving simple and effective.
A Letter from the Chairman and the President
Sarah C. Libbey
1 Giving USA, a publication of Giving uSa foundation™, researched and written by the center on Philanthropy at indiana university, 2009.
2 Based on results from a 2009 Gift fund donor survey conducted by northstar Research, an independent research and consulting firm.
dear fellow donor,
although today’s economic environment has impacted many people’s ability to give, fidelity® charitable Gift fund (“Gift
fund”) donors are still committed to philanthropy. Much-needed assistance was provided to various nonprofit sectors this fiscal
year when donors recommended more than 276,000 grants totaling nearly $1 billion to over 57,000 charities. an important
milestone was also achieved–the Gift fund surpassed its two millionth grant to nonprofit organizations since inception.
despite challenging times, we are inspired by the numerous, positive statistics about charitable giving. the recent Giving uSa
foundationtM survey found that, for the second year in a row, americans gave more than $300 billion to charitable organizations
in a single year.1 additionally, more than half (60 percent) of all Gift fund donors surveyed said that they plan to either maintain
or increase their contributions to the Gift fund in 2009. two-thirds said they plan to recommend the same amount of grants or
more to charities this year.2
at the Gift fund, we strive to uphold the spirit of philanthropy and to help donors help others by making charitable giving
simple and effective. We would like to highlight some of our noteworthy new offerings and enhanced programs that helped us
deliver on this guiding principle.
introduced last September, the Gift4GivingSM program is a special eGift that lets the recipient “spend” it by recommending grants
to a charity–or charities–of