With the recent advances in technology, the “American dream” has transformed from thoughts of white
picket fences and a well-paying nine to five job into the idea of having a lucrative, work-from-home and
make-money-while-you-sleep type career. You make your own hours and have yourself as a boss! That’s
the dream of today.
Most people think that just because you’re able to do it
from
home and at your own computer means it’s going to be
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WEEK 5
P a r t
2 :
A d v a n c e d
P a y ‐ Per ‐ C l i c k
M a r k e t i n g
M e t h o d s
网赚在线:http://www.cashzx.com
WELCOME…
Here
we
go
with
the
second
week
of
this
two
part
Pay‐Per‐Click
marketing
series.
Last
week
we
learned
about
the
basic
concepts
of
PPC.
Hopefully
you
followed
through
with
my
action
plan
and
created
your
Google
AdWords
account,
became
familiar
with
the
interface
and
reviewed
the
terminology
at
the
end
of
the
guide.
Now
that
you
understand
the
basics
of
creating
a
PPC
campaign,
we
will
dive
into
more
technical
and
advanced
topics
related
to
the
science
of
pay‐per‐click
marketing.
From
developing
your
own
landing
page
and
optimizing
your
bidding
strategy
to
utilizing
PPC
tools
and
writing
bulk
advertisements,
the
ShoeMoney
Xtreme
Internet
Marketing
Course’s
Part
2:
Advanced
Pay‐Per‐Click
Marketing
Methods
will
show
you
how
to
do
just
that.
Are
you
ready
to
get
started?
Good!
Let’s
begin
with
the
second
half
of
this
pay‐per‐click
marketing
series.
The Science of Landing Pages
As
we
talked
about
last
week,
the
landing
page
is
the
page
that
your
visitor
“lands”
at
after
they
have
clicked
on
your
PPC
advertisement.
Sure,
you’ve
put
in
a
lot
of
time
crafting
the
perfect
keyword
lists,
ad
copy
and
bid
prices,
but
the
landing
page
is
the
last
factor
you
want
to
skimp
on.
What’s
the
point
of
getting
a
visitor
to
your
site
if
it
appears
unprofes