Jon R. Patrick
Network Marketing (MLM) can be the most rewarding, satisfying, and
uplifting businesses you can be involved in – both financially and
However, as anyone who's been in MLM for more than (say) 1 month
can attest, it can also be a depressing slog through daily negativity,
especially if you're dealing with your 'warm' market:
• “Sounds like a pyramid scheme”
• “I can't believed you got involved a scam”
• “I can get (insert your product here) cheaper at the store!”
You're laughed at, ridiculed, made fun of, and hit constantly with my
favorite of questions:
“So, have you made an money at that 'juice' thing yet?” (while
they laugh to themselves.
Tired of it? Then let's make some money, and get them to shut
How much better would it be if you could reply with :
“Business is going great. Why don't you come up and see me
this weekend on the lake. We'll go out in my new boat and talk
But one of the keys to getting there from starting off is your “Why”.
Why are you doing this? WHY do you spend time at night online
working? WHY do you make phone calls to your team members during
your lunch hour? WHY do you put up with the idiots who don't see
they're rats on a wheel, but feel the need to tear you down because
you have a DREAM?
What's your WHY?
It's not your Why that matters:
Sure, we all want a more comfortable life – better house, car,
But the fact is, materialistic items can only take you so far, and they
don't translate well.
I may have a dream of a house on the lake, a boat, a vacation home,
and a Jaguar in the garage (and an old beetle, motorcycle, jeep,
Lotus... you get the idea!)
But that's not YOUR dream!
That might drive ME – but materialistic dreams fade when faced with
disappointment and challenges.
• “This isn't working”.
• “My upline sucks”
• “I can't get any help”
It's easy to fall back to your job when the going gets