COMM 215: Final Project
Creating or Updating Your Wiki Page
The following framework, which may be updated throughout the semester, should help
you research and plan your wiki page.
So why are we creating this wiki? Currently, no reliable and regional source of digital
media data exists. We are unable to compare apples to apples as we, for example,
compare Singapore to Hong Kong, Japan, or India. Our wiki aims to fill this gap.
We are creating a social media map of Asia. And returning to that common theme in our
class, “If you are a Swede working in China and wanting learn about Korea’s Internet
market, then where do you turn to gather the necessary information?”
As you look at this list, please keep in mind a few points. First, you are representing
yourself, this class, Prof. Netzley, and SMU. Whatever we post on-line must be credible.
Second, you truly have a global audience and people from around the world look at your
page. Therefore, begin early because response times from governmental administrators
or busy bloggers may not fit your schedule. Leave yourself a substantial margin for error.
So here is the template. This may be updated, but for now this is our best starting point.
Organizing Principle: Eight Essential Parts of Each Country Page
The wiki is organized along eight dimensions.
1. About [country]: Quickly introduce readers to the country. Examples include
what are the most recent population statistics? What about baby boomer, versus
Gen X and Gen Y demographics? What is the system of government? Will
religion play a critical role, as it does in Islamic countries? What are the major
culture anchors we need to be aware of? Geography? Languages? Literacy?
Poverty levels or growing middle class?
2. Media landscape: Essentially you have four questions. What does the
mainstream media market look like? What does the digital/social media market
look like? What are the technology penetration statistics? Finally what does it all