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boAt forays into personal grooming category with sub-
To introduce an exciting range of grooming and personal care products, lifestyle consumer tech brand
boAt on Monday announced its entry into the personal grooming category with MISFIT.
To introduce an exciting range of grooming and personal care products, lifestyle consumer tech brand boAt on
Monday announced its entry into the personal grooming category with MISFIT.
The company unveiled MISFIT T50, a trimmer, that is available at an introductory price of Rs 899 on the Flipkart
and boAt website.
"After having established our leadership in earwear and wearable category, we are all set to strengthen our
lifestyle portfolio under the MISFIT' brand," Aman Gupta, Co-Founder boAt, said in a statement.
"With MISFIT, we want to bring in a fresh approach to the personal care category by designing products
specifically for the Millennials," Gupta added.
T50 comes with skin-friendly titanium-coated blades, which are corrosion-resistant and offer a smooth and safe
trimming experience devoid of any roughness, scratching, or irritation on the skin.
These blades are easily detachable and can either be washed or just cleaned with a brush in a jiffy. A long-lasting
160-minute lithium battery ensures that your battery woes do not come in the way of you looking your best.
The MISFIT T50 has 40 length settings with 0.5 mm precision, which will always give you an even and defined trim
for any look that suits your mood.
Your desired beard style, from a stubble to a consistent beard is only trim away with the multiple length setting
comb function of the T50, the company said.