Annual Report 2002
ABN AMRO Holding N.V.
• is a prominent international bank with origins going back to 1824
• conducts banking, fund management, insurance and leasing business
• ranks eighth in Europe and seventeenth in the world based on tier 1 capital
• has over 3,000 branches in 66 countries and territories, a staff of about 105,000 full
time equivalents and total assets of EUR 556 billion (as of year-end 2002)
• is listed on, among other exchanges, the Euronext Amsterdam, London and New York
Our goal is to create value for our clients. We strictly follow a relationship approach
which keeps clients’ requirements clearly in focus and provides excellent service
through the professionalism and motivation of our employees across the globe.
Adhering to the principles of Managing for Value – allocating resources to where they
earn the best long-term returns and measuring the results – and exploiting synergies
between the bank’s businesses maximises economic value for our shareholders. The
ABN AMRO Values and Business Principles are the framework within which we conduct
all our business.
Leadership in our chosen markets is critical to our long-term success as well. We have
three principal client segments: Consumer & Commercial Clients, Wholesale Clients
and Private Clients & Asset Management. Within ABN AMRO’s organisational structure,
these are also core global Strategic Business Units. We strive to maximise the value of
each of these businesses and the synergies between them:
• Consumer & Commercial Clients – for individuals and small to medium-sized
enterprises requiring day-to-day banking. We serve approximately 15 million clients,
mainly through ABN AMRO’s major presence in three home markets: the US Midwest,
the Netherlands and Brazil. The Business Unit New Growth Markets is expanding
consumer and commercial operations in selected countries.
• Wholesale Clients – for major international corporations and institutions. This is one of
the largest Europe-based wholesale banking businesses