1. Customer journey! It was a great challenge, but in the end, we managed to understand that each of you is different and therefore has different needs and expectations. Understanding each buyer was a learning process, but that opened the door to other subsequent actions, aimed at customer care.
Evolution at Colonial gemstones Australia!
1. Customer journey!
It was a great challenge, but in the end, we managed to understand that each of you is different and therefore has different
needs and expectations. Understanding each buyer was a learning process, but that opened the door to other subsequent
actions, aimed at customer care.
The first thing we seek is to establish a personal relationship, one-on-one that permits us to build a close relationship, a
friendship with our clients. If we create a bond, it is easier to welcome everyone with kindness and respect.
We pay attention, because when people are "known", it is more feasible that we can "understand" them, and when we
understand them, the better we serve them!
2. What exactly is affect the senses, feelings or ideas of our clients?
As per Bernd Schmitt, the client receives 3 kinds of impacts throughout the "customer journey", sensations, emotions and
Each of these impacts must be positive and pleasant, and we achieve this with a product of the highest quality, which is
pleasing to the eye and the touch. Numerous clients agree with us that there is nothing more satisfying for our senses than the
sensation produced by perceiving the beauty of the Gemstones Australia .
At that point, without a doubt, a sea of ??emotions comes, and we know that being able to surprise you, will give you joy and
satisfaction and that you can feel proud of your jewel, is for us the reason for our greatest emotions.
Finally, that rational moment that exists in every purchase comes, and we focus on answering all your questions, assisting you
to your calculations, comparisons and clarifying the concepts that you may not know.
3. What resources do we make available to our clients?
We understood the importance of having the necessary tools to facilitate your experience when buying emerald jewellery in
Australia. First, we have evolved in the digital field, creating a digestible and easy to navigate web page, with which you can
make an optimal investigation of the territ