Corporate America Rallies to Attend Social Media Mega Event in Hopes of Fast
Guy Kawasaki keynotes Social Media Success Summit 2010—an online conference covering all
aspects of social media marketing
(PRWEB) April 12, 2010 -- It’s hard to imagine what a major league baseball team, an Ivy-league school, one of
America's largest banks and a 40-million member non-profit share in common. The answer is they all want less
costly ways to engage with consumers. And each is turning to social media for a low-cost method to connect
directly with fans, students, customers and members.
That's why businesses across the planet are fast-tracking their social media activities. Eager to reap rewards,
corporations are stepping up their engagement on sites like Facebook and Twitter.
Big brands like Best Buy, Home Depot, Whole Foods and Domino's Pizza are achieving measurable results.
Einstein Bros. Bagels exploded their Facebook following from 7,000 fans to over 405,000—in just 31 days.
That’s the kind of immediate return on investment no business can resist.
To meet the rising demand for social media education, one of the world's leading social media magazines
(SocialMediaExaminer.com) is hosting Social Media Success Summit 2010, an online conference coming this
May. Leading corporations and small businesses are stepping up to the plate to participate.
"Brands such as Intel, Kraft Foods, Eastman Kodak, Electronic Arts, Warner Bros., Northrop Grumman, GE and
Staples have signed up to come hear how businesses like Best Buy and Whole Foods are using social media to
connect directly with customers," said Michael Stelzner, executive editor of SocialMediaExaminer.com and
producer of the event.
And it's not just big brands people are coming to learn from. Twenty-four social media experts will be presenting,
including Guy Kawasaki (author, Art of the Start), Chris Brogan (author, Social Media 101), Mari Smith (author,
Facebook Marketing), Greg Jarboe (author, YouTube and Video Marketing), Kim Dushinski (author, M