ESI Announces the Principal Financial Group Family Fun Fest 2010 Tour
Itinerary
World's largest and longest-running traveling baseball celebration enters seventh season offering
free family entertainment to minor league baseball fans in communities across the country.
Glen Ridge, NJ (PRWEB) April 16, 2010 -- The Principal Financial Group Family Fun Fest will visit more than
40 minor league baseball ballparks, including 10 Triple-A stadiums and the Eastern League All-Star Game, as
announced today by tour creators and producers, Entertainment and Sports International (ESI). The tour will
launch May 13 at the home of the Wilmington Blue Rocks when they host the Lynchburg Hillcats.
For the seventh consecutive year, the Principal Financial Group® will serve as the exclusive title sponsor of this
unique entertainment experience. During this year's tour, The Principal® will highlight its national educational
campaign - America Rebuilds with The Principal - aimed at providing Americans with the inspiration, advice and
tools they need to get their financial futures back on track.
Baseball legend and Hall of Famer, Nolan Ryan, returns as national spokesperson. "The minor leagues offer fans
a great baseball experience," said Ryan. "From exceptional value to a safe, family environment, fans get to see
competitive professional baseball with non-stop entertainment. The Principal Financial Group Family Fun Fest
extends that excitement before the game with an event truly unique to minor league ballparks."
Started in 2004, the tour has been visited by nearly two million fans over the course of 300 stops. Open three
hours before the game and set up right outside the main stadium gates, the event is free to all fans and features
more than 20 baseball themed attractions, including:
-- A minor league baseball museum featuring memorabilia from more than 100 years of baseball history;
-- A state-of-the-art Home Run Derby Video Game Arcade with the latest baseball and family games
sponsored by Gr