Narappa, Drushyam 2, &
Virataparvam On OTT – What
Happened Behind The Scenes
In what can be termed as a stunner, Suresh Babu who owns many theaters in
Andhra Pradesh and Telangana has decided to take the OTT route for three
major films of his production even as theaters re-opening is round the corner.
Narappa and Drushyam 2 are going to Amazon Prime Video and Disney+
Hotstar respectively. Sources say that the Virataparvam deal is not cut yet but
Netflix which already bagged the post-theatrical streaming rights is the
frontrunner. Suresh Babu off-loading his films will dent the confidence of the
trade big time. It sends a message that the senior filmmaker is not hopeful of
normalcy any sooner. With the apprehensions of a possible third wave, this will
only add to the confusion.
However, there is one more angle to this decision. We may see a flood of new
releases whenever the theaters open. Many biggies lined up for Summer will
now look to release.
Small and medium-range films may struggle to find a proper theatrical release.
But that is not a factor for someone like Suresh Babu. But still, it makes sense
for him to release the biggies in his theaters than to block them with his own
films for 2-3 months in this season. He will still make profits on these films
while releasing them on OTT.
Also, there is a chance of the audience ignoring such films while watching the
biggies in theaters. So, this may be a conscious decision. However, this decision
will only add to the confusion of trade in the coming days.
To know more details visit here: Drushyam 2 Telugu Movie OTT Release Date