Kefir Market is estimated to surpass US$2.15 bn by 2025
Growing number of players who want to get a stronghold have ramped up their
investments in research and development activities in the global kefir market, notes
Transparency Market Research. Prominent players are banking on a mix of organic
and inorganic growth strategies to consolidate their positions in the global kefir
market. For instance, several players in the recent years have strengthened their
arsenal of products by engaging in strategic mergers and acquisitions.
Some of the well-entrenched players in the global kefir market are Archer Daniels
Midland, E.l. Du Pont de Nemours and Company, Danlac Canada Inc., Kerry Group,
Lifeway Foods Inc., Nestle, and Hain Celestial.
The opportunities in the global kefir market is projected to rise at a CAGR of 5.9%
during 2017 – 2025. The market was worth US$1.3 bn in 2016 and will attain worth of
over US$2.15 bn by the end of 2025.
Among the various applications, dietary supplements held the major share in 2016 in
the global kefir market. The consumption of regular and flavored kefir as dietary
supplements is likely to account for substantial share over the next few years, as well.
Extensive demand among worldwide consumers draws strength from large
nutritional and therapeutic benefits of kefir.
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Regionally, Europe accounted for the major share in 2016 in the global kefir market.
Sizable demand in the region has come from growing awareness among consumers
about the antimicrobial, antitumor, and anticarcinogenic activities of kefir. Large
chunks of revenues are expected to come from demand in the U.K and Germany.
Recognition of Therapeutic benefits on Human Health stirs Industry Interest
Kefir grains have generated a groundswell on interest among functional food
manufacturers and producers of dietary supplements on various beneficial effects on
human health. These effects mainly stem