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A How-To Guide For Healthy Fundraising
By: Alec Moreland
Success or failure in fundraising has as much to do with planning as anything else. While there are different ways to go about
creating a plan you intend to follow, it is important to be mindful of the following when doing so.
1. Commitment To Healthy Fundraising
Well, first and foremost is the commitment to the idea you won't be selling candy or other junk food. This is key for a number of
reasons. First, you will be contributing to a healthier America; Second, you will be part of a new trend in fundraising. Finally, if you
are in the public school system, you may well be required to fundraise with snacks that meet specific healthy fundraising guidelines.
For example, California has implemented guidelines requiring snack items to be less than 35% fat, less than 35% sugar, and less
than 10% saturated fat (with nut and nut butter exclusions). These will be implemented as mandatory over the next year.
2. Fundraising Goal
Next, you need to decide how much money you wish to raise. From there, you'll have to delve into the math of the healthy
fundraiser. You'll take the number of members in your organization, and multiply that times the expected profit per case or box
sold, multiplied again by how many cases or box you expect each member to sell.
3. What To Watch Out For
In terms of direct sales consumables, its important to make sure that, with sufficient sized orders, you can attain 50% profit margin.
Additionally, always ask about extra incentives or bonuses. These won't always be advertised, but you can often get your sales
representative to make you a special deal. Additionally, make sure you don't ever have to absorb shipping costs. You should receive
product, which when sold, will cover your shipping, or you should find another Fundraising Distribut