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01 | EMAIL SIGNATURE MANAGEMENT
MANY ORGANISATIONS ARE
STILL ASKING THEIR TEAM
MEMBERS TO MANUALLY
ADD NEW EMAIL
SIGNATURES TO THEIR
BUT THERE IS A BETTER
02 | EMAIL SIGNATURE MANAGEMENT
Yet there are still many people out there who don’t give their email
signatures the consideration it desires. It still surprises us that over 48% of
business email users don’t have an email signature, while others make do
with poorly thought-out or badly designed ones. Your email signature helps
convey your corporate identity, whether your a solopreneur or multi-national
organisation, an effective email signature can help drive business and
improve your customer relations.
Research carried out by Radicati Group estimated that there are on average
of over 269 billion emails sent on a daily basis by over 4 billion email users.
OF BUSINESS PROFESSIONALS SAY
THAT EMAIL IS THEIR PRIMARY
WAY TO COMMUNICATE.
OF BUSINESSES DON’T HAVE AN
03 | EMAIL SIGNATURE MANAGEMENT
OK, so when was the last time you handed your business card to a client ,
probably two or more year now right? Remember the 3.5” floppy disk and the
days before LinkedIn when the business card was king? When the only way
of exchanging contact information at a networking event was a physical 3.5
x 2 card.
WHY USE AN EMAIL SIGNATURE?
In the Middle Ages monarchs, bishops and other nobles would issue official
decrees, and documents and sign them with a wax seal. The wax would
typically be pressed with a unique handheld seal or with a signet ring.
Back then the business card was a way to show off your style, many
man-hours were spent in meetings discussing meticulously crafted business
cards f rom the font and colour schemes to the number of layers o