For Immediate Release
Monday, August 4, 2008
Contact:
Chris Campbell, Director of Sales Marketing
Emmis Interactive
ccampbell@emmisinteractive.com
312.986.7338
Emmis Interactive unveils suite of custom products, tools and games
“Confidence Pool” guaranteed to lower productivity in every office
Chicago…For the first time, Emmis Interactive, Inc., the software and consulting company
that empowers the reinvention of local media, today announced it is opening up its
catalogue of custom products, tools and games to radio broadcasters and other local media
companies to purchase a la carte.
“Radio stations, magazines and television stations now have the opportunity to use our
customized online tools, whether or not they are served by our proprietary BaseStationtm
platform,” Deborah Esayian, co-president of Emmis Interactive said. “These products
provide real revenue opportunities for media entities of any size or market.”
Confidence Pool, one of those custom online products, provides media websites with
NFL weekly pick-’em pools that engage audiences. The interactive game can also be
used for non-sporting competitions, such as reality and award shows.
“The kickoff of the NFL season last weekend presents the perfect opportunity for media
sites to get on board with this product,” Esayian said. “And beyond engagement of an
audience, these products provide meaningful sponsorship opportunities for advertisers.”
Other products now available a la carte include Emmis Interactive’s iTunes Music
Storefront technology, with its fully integrated 6-million song iTunes library;
SOUNDBOARD, which turns your music testing into an interactive experience for
listeners; Moderated Chats; and custom games including Texas Hold ’Em, Word
Search, Sudoku, and Pick N’ Win. More information and a complete list of available
products can be found on the Emmis Interactive website.
Since announcing it was going to market its services to radio broadcasters and other local
media companies in late Apr