Presented by: Capital One & BusinessWeek Research Services
April 2007
The Capital One Small Business Confidence Study - Wave 1
Introducing the Small
Business Confidence Index
The April 2007 Small Business Confidence Study
Sponsored by Capital One
A Study of U.S. Small
Businesses
Commissioned by Capital One
and conducted by
BusinessWeek Research
Services
Presented by: Capital One & BusinessWeek Research Services
April 2007
The Capital One Small Business Confidence Study - Wave 1
Introduction
In these turbulent times, exactly what’s in store for your small business? How will your revenue, profits, costs,
and growth change during the first half of 2007? And how will your upcoming business performance compare
with that of your peers?
Although there are no “small business” crystal balls we can use to predict the future, the first edition of the
Capital One Small Business Confidence Study provides insight into these issues. Specifically, this report
includes results for:
Current Small Business Confidence;
Expected Changes in Small Business Costs;
The Impact of the Overall Economy on Small Business Performance; and
Small Business Growth.
In addition, this study goes one step further, revealing hundreds of successful real-world small business
growth strategies, directly from the mouths of small business owners, to help your business achieve success in
2007 and beyond. A selection of these responses is available at the end of this report.
About the Study
The Capital One Small Business Confidence Study was conducted jointly between BusinessWeek
Research Services and Capital One. This study will continue to track small business attitudes and
growth strategies throughout 2007, to provide additional insight and ideas for your business. The
current wave of the study includes the experiences of 750 small businesses that were interviewed from
February 14 to February 20, 2007.
Introducing the Small Business Confidence Index
Study Background
Page 2
Presented by: Capital One & BusinessWeek Research Serv