FOR IMMEDIATE RELEASE
Leading Brands, Inc. Named ‘2008 Processor of the Year’
Top industry publication celebrates accomplishments of Vancouver-based Healthy Beverage
Vancouver, Canada – February 28, 2008 - Leading Brands, Inc. (Nasdaq: LBIX), North America's only fully
integrated healthy beverage company, is pleased to announce that it has been named ‘2008 Processor of the
Year’ by Food In Canada magazine.
Food In Canada magazine, a monthly publication by Rogers Media Inc., is recognized as the voice of the food
and beverage processing industry in Canada and is the industry authority on all aspects of food and beverage
manufacturing. An online version of the article can be accessed at http://www.lbix.com/company/news/ .
Sarah Yu, Media Relations Manager
Leading Brands, Inc.
Tel: (604) 685-5200 x 273
About Leading Brands, Inc.
Leading Brands, Inc. (NASDAQ:LBIX) is North America’s only fully integrated premium beverage company.
Leading Brands creates, designs, bottles, distributes and markets its own proprietary premium beverage brands
such as TrueBlue ® Blueberry Juice, LiteBlue ® Blueberry Juice, STOKED™ Energy Drinks, DIE HARD™
Sports Energy Drink, INFINITE Health ® Water, and Caesar’s ® Cocktails via its unique Integrated Distribution
System (IDS)™ which involves the Company finding the best and most cost-effective route to market. The
Company strives to use the best natural ingredients hence its mantra: Better Ingredients – Better Brands. Find out
more about Leading Brands at www.LBIX.com .
Featured on the cover of the January/February 2008 issue in a five-page spread
entitled ‘Leader of the Pack’, Leading Brands Chairman Ralph McRae discusses
his company’s impressive success in gaining a competitive edge in the healthy
beverage industry, its innovative premium beverage line-up and its plans to enhance
awareness and availability of its brands throughout North America. In a separate
article entitled ‘Chef Profile’, Leading Brands Dire