2. Setting up an Account
3. Using Your Account
4. Importance of Quality Score
5. PPC Advantages & Disadvantages
6. Tips & Tricks
You’ve made a wise decision to download this ebook. Congratulations!
The purpose of this ebook is to make you familiar with the world’s most popular PPC
advertiser – Google Adwords. We will take you step-by-step on how you can open your
Adwords account, create your first ad, selecting relevant keywords, and write winning
As an Affiliate, Your role is simply to send people to the merchant site where you get
paid if the user buys the product or sign-up.
Read this Guide and take action. If you don’t apply these techniques, You are simply
wasting your time. Taking action is more important than reading this guide.
I recommend you to print this guide for easy reference and writing down notes.
I wish you all the best towards achieving your goals.
What is Adwords?
Adwords is a Pay-Per-Click marketing tool designed by Google.
In the below picture, for the search term (hereafter mentioned as “keyword”) “Make
Money”, the Adwords ads (Which is called “Adsense”) are pointed. Users who are
interested in the ads click them.
Adwords is the main revenue maker for Google. Advertisers pay Google to have their
ads displayed on their search engine and content network. The best part is, Adwords
shows ads that are highly relevant to the search term.
We’ll see how we can set up an Adwords account in the next page.
Setting Up Your Adwords Account
1. Go to http://adwords.google.com - Click on “Start Now” button. (Sshhh! Go to “Tips
& Tricks” section of this ebook to find how you can get free Adwords credit!)
2. Click on “Standard Edition”
3. Set the page an in below, then click “Continue”
4. Create and Ad like the below one:
5. Choose Keywords.
6. Choose your daily budget: I recommend you enter a small amount to test. Increase the
amount when it proves to be profitable.