Happy New Year! What a wonderful time to be involved in the health and fitness industry!
The New Year means new goals, new ambitions and new energy. Our clubs will soon be filled with the excitement of what promises to be
the year of improved health for millions of participants. Our responsibility is to embrace that excitement with open arms and to turn
temporary motivation into a lasting commitment for new members ready to make a change in their lives.Although this is an exhilarating
time for health clubs, it is also a challenging time for your staff as they seek to make connections with so many new members in need of
support and assistance. Let's turn 2008 into the year that we take charge of our retention rates. No more our members slipping through the
cracks without receiving a greeting, a smile or a hand shake. Make it your resolution this New Year to reach out and help your members
achieve their real goals, instead of marketing empty promises. NEHRSA is here to help! We have an outstanding calendar this year of
education programs, conferences, and events that will help you to help your members achieve the gift of health.
- Jennifer Poljacik, NEHRSA President (River Valley Club)
Why You Should Be Driving Club
Traffic with Technology
Traditional marketing doesn’t seem
to have the effectiveness that it
Before You Start An Exercise
There are a few questions to ask
yourself to determine whether you
should see your doctor first.
Selling Memberships is Like
Like most dieters, clubs want a
quick fix and focus on sales rather
than on leads.
Payment Card Industry (PCI)
Although one of the biggest
challenges for health clubs, PCI
compliance is simply about
understanding the standards.
NEHRSA, The New England Health, Racquet & Sportsclub Association is a nonprofit regional trade association of the national association,
IHRSA, International Health, Racquet & Sportsclub Association. NEHRSA is dedicated to enhan