WhatsApp confirms giving
cashback for making digital
payments in India
Meta-owned WhatsApp has confirmed that it is running a cash-back campaign in India
to drive more users on its digital payments service.
The company is giving away Rs 11 cashback up to three times by sending money to
three different contacts via unified payments interface (UPI) on WhatsApp.
"We are running a campaign offering cashback incentives in a phased manner to our
users as a way to unlock the potential of payments on WhatsApp," a company
spokesperson told IANS.
"We'll continue to drive awareness of payments on WhatsApp as part of our broader
efforts to bring the next 500 million Indians onto the digital payments ecosystem," the
spokesperson added. Read More