EXECUTIVE SALES SUMMARY “A vision for the establishment of a Caribbean-centric cable & satellite TV Network” An Erskine Curry Production 1 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved As a growing next-generation Caribbean interest TV/Cable Network, Cari-Mundo is a globally syndicated program producer, a content service provider ...and the Caribbean’s largest digital assets manager - the “Caribbean World Broadcasting Corporation”, “CMB” & “The Caribbean Press Core” holds a huge stake in the Caribbean’s media landscape with a unique blend of Caribbean, news, and entertainment presented to a worldwide audience. www.carimundo.com www.cmbnews.com Corporate Overview An Erskine Curry Production 2 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved To reach an estimated 1.5 billion international and indigenous households and speak to an audience who is in love with the Caribbean, there is only one voice; CARIMUNDO! Brand Management & Licensing In a world where; for decades, the Caribbean as a region has been acclaimed as the third largest trading block (per-capita) …and admittedly, the Caribbean is without a doubt a well-known brand which is welcomed in every house-hold around the world. Then, in sharp contrast to even the simplest law of “supply and demand”, it is astonishingly amassing how the Caribbean yet remains the only region on-the-planet that is not represented globally by a “Media Brand” of its own. Developing the Caribbean as A GLOBAL MEDIA BRAND An Erskine Curry Production 3 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved CariMundo’s TV programming content is distributed worldwide via the following vendors: Major Cable/TV Networks & Program Syndicators Worldwide Corporate Media Sales (Media Buyer) An Erskine Curry Production 4 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Specialized Markets Unit There is nothing complex about understand the void which current exist with regards to the Caribbean as a strong media brand. If you turn on any cable or satellite network there are hundreds of ethic channels. Finding an Indian, Chinese, Mexican, American, or Latin channels comes in abundance. In some cases a verity of cultural or ethnic channels are sometime offered with basic cable. As far as I am aware, there are lots of inter, and intra regional television network. However, sad to say one can not find a regional-Caribbean television channel on any satellite or cable network anywhere in the world -NOT EVEN IN THE CARIBBEAN! Even though the need for a Caribbean-Centric channel clearly exist in bountiful supply no media enterprise has stepped up to the plate to “think Caribbean” until now. Only the Caribbean World Broadcasting Corporation has taken the “true” initiative to launch the first globally distributed Caribbean-centric television channel. Our plan is simple. We plan to build it! …and take it to the people –and rightfully so. Build it, and they will come! …or WE HAVE THE TECHNOLOGY, WE’LL TAKE IT TO THEM An Erskine Curry Production 5 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Caribbean Bloglist Anguilla Bob Green's Anguilla News Corruption-free Anguilla: - "A Discussion Site for Good Governance and Corruption in Public Office Issues in the British Overseas Territory of Anguilla in the West Indies, moderated by Don Mitchell CBE QC" Aruba Black Wizards Space Eitetske op Aruba1 Lost in Smallness Stop Making A Living And Start Making A Life Whatever Barbados Caribbean Lionesse Doan Mind Me Sun, Rain, or... This that & Whatever Bahamas BahamasCommunity.com Dragon Eyez Blog Mostly Harmless (formerly WB's Weblog) Womanish Words Belize John's Jungle Journal Karen's Belize Blog Simones Belize Blog Bermuda Killbot.bm British Virgin Islands Calye_soltera Cayman Islands Cayman Time Islander Girl Retreat Katrina's Page The Portal An Erskine Curry Production 6 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Cuba Orlandioignacio Dominica Crashed Blog Dominica Weekly Makingsasha Seeds Of A Madness Flower Steve's Blog Dominican Republic Blogs Dominicanos2 Blogging From Aquarium Bracuta Dominican Players eveliina2 Sombra en mis manos2 Grenada Blah, Bloh, Blog Playing With Cobras [GRE] Subaqua Sternal Rubs Guyana Descendants Of Sancho Edgar Mittelholzer: Online site dedicated to Guyanese novelist Edgar Mittelholzer. Features selected works, criticism and essays. Guyana Blog Guyana Paradise: A nexus of Guyanese culture which includes weblogs. Guyana Resource Center: News and Information on Guyana and Guyanese culture. Features historical documents, political commentary, daily news coverage, key links to many different Caribbean/ Guyanese websites. Jono's Blog: Personal site from Canada features political commentary, current events, poetry, paintings and humor. Kyk-Over-Al: Online/Caribbean Arts Journal. Features poetry, essays, drawings, sketches, paintings of various Caribbean/Guyanese artists. Also includes historical information and biographies of notable people from the region. All are welcome and we are always accepting submissions for content... An Erskine Curry Production 7 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Living Guyana Martin Carter: Online site dedicated to Guyanese poet Martin Carter. Features selected works, criticism and essays. Monologist Qays
Blog/Site Sun At Rise Voice Of Guyana International Wondering Thoughts Haiti Collectif-haiti-de-provence3 Jamaica Baby Blue Lee Can a Jamaican take Cali? Contemplation Enigmatic Feline ExPeRiEnCe AuRiE dot com Gordon Swaby Jamaipanese.com: A Jamaican planning to go to Japan. Martin Carter: Online site dedicated to Guyanese poet Martin Carter. Features selected works, criticism and essays. Monologist Qays
Blog/Site Sun At Rise Voice Of Guyana International Wondering Thoughts Owensoft : ibn Patience Is A Virtue Poet in Wisconsin Scratchie's World The AngryDog's Kennel The Doctor Is In The Mad Bull's Blog the ::fyr:: place The Tower Of Babel Netherland Antilles Papiamarontu The Scorpion's Den An Erskine Curry Production 8 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Puerto Rico Ashar Edith Gil The Jenius Puerto Nuevo St. Croix Livin' On St. Croix St. Lucia Bad Boy Looshan Blog Sun, Rain, or... St. Vincent and the Grenadines And Still I Rise Blissful Trinidad and Tobago Allyuh.com Au Courant In The Caribbean Capsizing Every Stone Caribbean Connector Caribbean Free Radio Caribbean PR Chookooloonks Chutney Garden Faded Thoughts Four Fingers and a Thumb 2.0 HaveWorld Independence Of Mind Indira Jeremy Taylor Justin Ross KirkAndSarah KnowProSE.com Lyndersay Digital Mayaro.com Media Watch Nicholas Laughlin's Blog Etc Notes From Port of Spain Notes From A Small Island OpenDepth.com Shivan Jaikaran's personal site, running Drupal. An Erskine Curry Production 9 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Studio Film Club Blog The Extra Secret Blog of Basdeo Panday The Goddessroom The Manicou Report The Secret Blog of Patrick Manning TinyGrasshopper Trinbago Forever Trinidad and Tobago Computer Society TruBluTrini Weak Blog Here Bring Yamfoot United States Virgin Islands Caribbean (Meta) Caribbean Connector Caribbean Web Development: Blog for Caribbean web developer resources. CARICOM Blog (Doesn't appear to be official...) SiliconCaribe.com: Topics covering the Caribbean region. An Erskine Curry Production 10 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved 1. Cable/TV Ad Placement 2. News & Public Affairs 3. Brand Management & Licensing 4. Special Projects Management 5. Industry & Trade Assistant 6. Merchandising & Distribution 7. Syndication & Programming 8. Remote Broadcast Management 9. Specialized Marketing Unit 10. Online Community Affairs 11. Online Sales & Marketing 12. Fan Club Promotions (Social Media Networking) Network Sales & Traffic An Erskine Curry Production 11 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Research & Development 50 million Islanders …and expatriates (2.59 Million Households] 300 Million North Americans (120 Million Households] 33 Million Canadians (18 Million Households] 4.0 Billion Asians (1 Billion Households] 700 Million Europeans (264 Million Households] 450 Million Latinos (110 Million Households] In a depressed economic media marketplace which has seemingly flat-lined in terms of the decline in advertising revenue; at a glance, based on our targeted demographics alone, the our project has the potential of being a media brand which is second to none ...and therefore we maintain a positive projection (even high-hopes) of attracting a major share of the existing “LOST” advertising revenue(s). Based on all economic-indicators and the availability us also attracting a vibrant workforce –one can reasonable conclude how Cari-Mundo can fuel it operation …deploying the old adage “TO THE WINNER GOES THE SPOILS”. Not only will we achieve past revenue benchmarks –but, we are expected to exceed them; -setting a new benchmark for peek advertising revenue. Who’s in love with the Caribbean? YOU DO THE MATH An Erskine Curry Production 12 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Based on public interest broadcasting laws the Caribbean-Centric programming content provided by the Caribbean World Broadcasting Corporation would most likely qualify for mandatory inclusion in the basic cable offering of most major carrier such as DirectTV, Comcast, Sky, and others. What that means is; from the out set we can be positioned to earn a revenue share of …say .10 cents per subscriber for the several carriers who must carrier our content for free because it serves the public interest, convenience and necessity. Television Production, Programming & Sales Mission Statement Our objectives are simple: Create & Syndicate 1. Create more than 9,300 hours of original programming annually. 2. Buy an estimated 84,000 hours of yearly bulk programming time 3. Syndicate our programs in the Caribbean & international markets. Programming & Syndication Market Driven Cable & Satellite Access PUBLIC INTEREST PROGRAMMING An Erskine Curry Production 13 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Our Online Community-powered pages contain a variety of ad units. Eight (8) different page types contain different forty (40) different ad slots. To see where the various ad units are located on each of the page types, take a look at the diagrams below. You can have your ad inserted into these slots. Main Homepage | Play Page | Community Homepage | My Home Page | Member Profile | Message Board | List Page | Groups Page Department of Online Community Affairs An Erskine Curry Production 14 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs 1. Ratio 1:6 Streaming Ad Insertions A 3-month running sponsorship with top leaderboard slot and 34,000 ten seconds multimedia overlay streaming impressions/ad insertions on the homepage, along with some choice links and a viral promotion will cost you $350,000. 2. Live On-Page (Weekly Ad Blocks) One week running will cost you $100,000 3. Daily Exit Pop-under promo (full screen) One day running will cost you $15,000 Main Homepage Adverts An Erskine Curry Production 15 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Play Page Adverts An Erskine Curry Production 16 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Community Homepage Adverts (top) An Erskine Curry Production 17 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Play P My Social Media Network Page Adverts An Erskine Curry Production 18 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Page Adverts Member Profile Adverts (top) An Erskine Curry Production 19 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Message Board Pages Adverts (top) An Erskine Curry Production 20 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs List Page Adverts (top) An Erskine Curry Production 20 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs List Page Adverts (top) An Erskine Curry Production 21 Copyright © Caribbean World Broadcasting Corporation 2009 All Rights Reserved Department of Online Community Affairs Groups Page Adverts (top) www.carimundo.com