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manojranaweera

<p>edocr Strategy 2015
Manoj Ranaweera
edocr will not rest until 
we made your 
documents work harder 
for your organisation
VISION 
1. Help build brand awareness 
2. Help with demand generation 
3. Lead generation & capture 
4. Help close sales faster through lead 
nurturing 
5. Enahnce customer support
DESIRED OUTCOME 
1. A trade takes place after 
• a buyer discovers a supplier on edocr 
2. Members  
• Publishers = Suppliers  
• Readers = Buyers 
3. Become Youtube for Business Documents 
4. Provide tools to increase engagement 
between Members 
5. Better on-boarding and regular messaging 
to increase usage
becoming the YouTube 
for Business Documents
Make it easy to sign up, publish and engage 
(comment) 
Remove cap on documents 
Reward sharing of quality documents 
• Display on top of search results 
• Promote on home page 
Charge only for value adds 
• Help with workflows 
• Support agencies 
• Greater analytics 
• Integrations 
• New functionality (watch the space)
One time Visitor - Bounced
Regular Visitor
Sign Up
Engaged
Leads
Published
</p>