Atlanta Video Production Company Creates Commercials With Engaging Storytelling In its new guide, Primeau Productions explains how effective storytelling in video marketing can help your brand engage, connect, and inspire its audience. For storytelling to be effective and impactful, Primeau Production recommends that you follow some simple guidelines. Firstly, you need to know your target audience. By determining what your audience’s interests, concerns, and goals are, your brand can create stories that will resonate. Furthermore, Primeau Productions believes that stories need to be straightforward and uncomplicated. Your viewers should be transported immediately. Once your viewers are engaged, you can then highlight the features and benefits of your products in ways that flow with the narrative of the story. Lastly, storytelling should also stimulate the senses and create an emotionally engaging atmosphere. To do this, things like cinematography and soundtrack need to be considered. Go to https://www.primeauproductions.com/engage-connect-and- inspire-how-storytelling-boosts-video-marketing-impact to find out more. Start telling great stories in your video marketing today!