How To Write A Press Release For A Store Opening: Expert Tips & Templates You Can Use Today

How To Write A Press Release For A Store Opening: Expert Tips & Templates You Can Use Today, updated 9/2/25, 5:40 PM

Master your store opening press releases with PressCable's guide. Learn the essentials, perfect the timing, and craft headlines that win media attention while driving customers to your grand opening. Learn more: https://presscable.com/insights/new-store-opening-press-release-proven-templates-and-real-examples

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How To Write A Press Release For A Store Opening:
Expert Tips & Templates You Can Use Today
Opening a new store? A strong press release can
mean packed aisles instead of crickets. Yet most
owners have no idea how to write one that works.
Great press releases share 14
essentials: a strong headline,
clear USP, event details, store
hours, location, opening date,
and irresistible promotional
offers.
Send your press release 2-3 weeks before launch. This gives media time to plan coverage
and ensures your opening is on the community's radar.
Craft headlines that grab attention and prove
newsworthiness. Journalists decide fast which
stories matter, so your opening must stand out at
first glance.
Boost impact with high-resolution images, buzzworthy
offers, and website links. Use amplification tools to
spread your news across trusted, high-authority sites.
Don't leave your grand opening to chance. Get PressCable's proven templates and real examples that
retailers use to turn openings into packed events.

https://presscable.com/insights/new-store-opening-press-release-proven-templates-and-real-examples


https://presscable.com/insights/new-store-opening-press-release-proven-templates-and-real-examples

Go to https://presscable.com/insights/new-store-opening-press-
release-proven-templates-and-real-examples to find out more.