DEIRDRE BREAKENRIDGE KEYNOTES SCHIPULCON 2009
Marketing Professionals Gather to Discuss Interactive Marketing at the Housto
10.15.2009 – On October 15th at 9:00AM CDT, Deirdre Breakenridge, co-author of
Putting the Public Back in Public Relations and president of PFS Marketwyse, will be
the featured keynote speaker at SchipulCon 2009, taking place at The Houston Zoo
in Houston, TX.
At SchipulCon Deirdre will discuss marketing and public relations in the online
realm and how to facilitate conversations in the Social Media landscape using
platforms like Facebook, Twitter and blogging.
This year's Schipul Web Marketing Conference will focus on interactive online
strategies using Tendenci, Wordpress & Drupal, Public Relations & Social Media
best practices, Search Engine Marketing and site analytics, and much more!
“We are in an era of the internet where the way we connect with one another and the
way that people find and digest information is drastically changing.” said
Breakenridge. “To succeed, companies must also adjust their approach and the
manner in which their businesses communicate directly with the public.”
Sponsoring the event, Schipul The Web Marketing Company, is a Houston-based
online marketing and Web design company.
For more information on this event, visit:
To register for Schipulcon 2009, visit
About Deirdre Breakenridge
Deirdre Breakenridge is President of PFS Marketwyse, a marketing communications
agency in the New York City Metro Area. Breakenridge blogs at PR 2.0 Strategies
and is also a frequent contributor to PR industry publications. Putting the Public Back
in Public Relations is the fourth book that Breakenridge has authored. Her previous
works, PR 2.0: New Media, New Tools, New Audiences, also published by FT Press,
was released in 2008. Breakenridge’s earlier books, The New PR Toolkit and
Cyberbranding: Brand Building in the Digital Economy, were published by Prentice