How EEAT Determines Google
Ranking & What You Can Do To
Improve Your Website
Search engines are getting better at filtering those quality
products and services for us, but for businesses, it is getting
harder to get your website noticed.
Experience, Expertise,
Authoritativeness, and
Trustworthiness (EEAT) is the
ranking factor that determines
how much authority and trust
your website content holds.
Scott Hall’s guide discusses
why EEAT is important for
businesses who want to
increase their visibility, and
get more interactions via
Google.
Google values
websites that
demonstrate
expertise in their field.
This means providing
accurate and reliable
information that
showcases your
knowledge and
understanding of your
industry.
Scott Hall has strategies for leveraging user-generated
content, building authoritative backlinks, and incorporating
experience markers into content.
Scott Hall’s website EEAT guide explains how you can
achieve better Google rankings in simple, easy-to-follow
instructions.
Access it for FREE at
https://scotthall.co/how-to-improve-
eeat