Ebay and Craigslist Face New Competition with
the June 21st National Debut of Boocoo Auctions
Consumers to benefit from competitive pricing and emphasis on local content and service providers
June 17, 2010 01:04 PM Eastern Daylight Time
DETROIT--(EON: Enhanced Online News)--In a move that should shake up the world of online auctions and free
classified ads, Royal Oak, MI-based Ranger Data Technologies, Inc. is launching Boocoo Auctions across the
United States on June 21st.
Since June 14th Boocoo.com has been up and running exclusively for the readers and viewers of nearly 300 media
partners that share transactional fees with Ranger Data in exchange for sustained marketing to help generate
inventory, traffic, and sales. To further enhance the launch, Boocoo Auctions will waive all transaction fees for users
for a minimum of two weeks.
While participating newspapers and broadcast outlets obtain a brand new revenue stream, Boocoo users will see
immediate benefits as they obtain more consumer friendly options including greater local content and competitive
“With sellers’ fees that work out to be about 25% below the current major e-commerce sites, this should be a strong
motivator to try Boocoo.com because these sellers are extremely sensitive to their own profit margins,” said Kip
Knight, a former Vice-President of Marketing for Ebay North America and current President of Knight Vision
Marketing Inc. who is also providing consulting services to Boocoo Auctions.
“Boocoo’s emphasis on local services is smart because it is a large and growing part of e-commerce,” said Knight.
Soon after the June 21st launch, Boocoo will also offer local companies the opportunity to bid on jobs placed by
consumers and businesses in the community. The service providers, (painters, carpenters, landscapers, etc.) will be
able to respond to proposals from local consumers and businesses that have placed a “request for quote” on
Boocoo for the service they need.
“It’s an exciting concept and one