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NAVIGATION INTERNAL LINKS SOCIAL MEDIA SOCIAL BOOKMARKING INFOGRAPHIC S/VID SEO is any activity that will help get your website to rank in Google. This can be from on-site activities or off-site activities. It is not a black art but an understanding of what Google wants and needs to know about your website and making that happen. Generally, paragraph works best in 4-6 lines. Try not to adjust the text box size as it is designed to be the ideal size for the eyes to skim through a chunk of text. If there's any extra sentences, try to break it down into more paragraphs! Google gets over 100 billion searches a month. 81% of people perform some type of online research before making a large purchase. First three positions on Page 1 get about 38% of clicks. If you are not on the first page you will get very few clicks. Few clicks mean that your business is losing potential business. WHY DO WE NEED SEO? CLICK THROUGH RATE DEPENDS ON GOOGLE POSITION 72% of consumers who did a local search visited a store within five miles. Local searches lead 50% of mobile visitors to visit stores within one day. 86% of people look up the location of a business on Google Maps. LOCAL SEO - WHY IT'S IMPORTANT DIGITAL VERSUS TRADITIONAL MARKETING Buyers are actively looking for a seller Infinite audience ROI can be measured Sellers are looking for buyers Local audience only Very difficult to measure ROI VS YOUR COMPETITORS ARE USING SEO 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority. 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. Marketers that calculate ROI are 1.6 times more likely to receive higher budgets. SUBTITLE OF TOPIC As long as Google has search, SEO is here to stay. More and more businesses are using SEO to increase the number of leads. To stay in front of your competitors, investment in your website is required. SEO is a long term strategy and it takes time to work. But many businesses agree that the rewards are worth it. https://www.internetmarketingninjas.com/blog/google/announcing-2017-click-rate-study/ https://searchengineland.com/6-local-seo-stats-every-online-marketer-needs-know-226562 https://www.hubspot.com/marketing-statistics https://junto.digital/blog/seo-stats-2017/ https://www.advancedwebranking.com/cloud/ctrstudy/ https://www.albaseoservices.co.uk/
