Your Chief Investment Officer for Series A
The bootstrapped founders that make up our inaugural “LATKA Bootstrapped 100” have built a cumulative empire of $862M in ARR, and created jobs for 4962 people.
In a world where founders crave the vanity techcrunch headline announcing
their next funding round, we tend to lose sight of the remarkable founders
doing more with less.
This issue features founders who have created companies with no outside
funding. iCIMS Colin Day leads the rankings with over $200M in ARR. You'll
also enjoy stories from founders who bootstrapped to $100k, $1M, $10M+ in
Each founder leveraged different tactics at each ARR level however the theme
is simple: Creativity.
Funded companies lose their creative muscle and answer every issue with,
"Throw money at it!".
Bootstrapped founders ask the reverse, "How do we grow 50%+ yoy without
spending any money?".
Investors reading this will think, "Bootstrapped CEO's grow way too slow to be
interesting". I'd argue the opposite.
Ringlead took 2 years to hit $6M in ARR. Clickfunnels took 3 years to hit $70M
in ARR. Sharpspring took 4 years to hit $14M in ARR.
These CEO's constantly ask themselves: "How can we pull cash forward?".
They do the obvious - selling annual contracts. They push further though. In
the pages ahead, you'll see non-common ways these CEO's have creatively
pulled cash forward to continue fueling growth without raising.
Have you considered upselling a $397 user conference ticket after a new
Nathan Latka, Chairman - GetLatka.com
For the love of data,
customer picks which monthly
plan to pay you for? Have you
thought about upselling a $997
course that teaches how power
users of your software are growing
The bootstrapped founders that
make up our inaugural "LATKA
Bootstrapped 100" have built a
cumulative empire of $862M in
ARR, and created jobs for 4962
and the founders are making
themselves rich off cash flow
instead of selling equity. Not a bad
OCTOBER 2018 ISSUE
04 The Latka
How these founders
companies to millions in ARR
19 The Most