Group Students Only ★
ZSTU Bachelor Degree Program
in Garment Design and Engineering
(Track: Fashion Marketing and Trade Management)
1．Major: Garment Design and Engineering (Track: Fashion Marketing and Trade
Management)
2．Objectives and Requirements
The objective is to equip the students with solid foundation for professional
knowledge in fashion, comprehensive abilities in fashion design and marketing.
Meanwhile, the students are aimed to become high-qualified fashion specialists who
can be engaged in the development of fashion product, marketing, international trade,
as well as sales management of clothing. On the basis of mastery of fundamental
knowledge, theories and techniques, students’ comprehensive capacities, creativity
and practical ability in fashion marketing and trade management are emphasized and
cultivated.
For oversea students, special courses are designed to introduce traditional
Chinese fashion culture and Chinese crafts. Researches on Chinese clothing market
will also be required, which can certainly arouse overseas students’ strong interest in
Chinese traditional fashion culture as well as the current situation in Chinese clothing
market.
3．Major Subjects:
Garment Engineering, Marketing and Trade Management
4．Main Courses:
Introduction to Fashion Industry, Garment Materials ， Fashion design and
analysis of production, Merchandising Planning and Control ， Introduction to
Commercial Law，Contemporary Retail Management, Creative Fashion Exhibition,
Fashion Merchandising Workshop, Operations of International Trade, Electronic
Commerce, Industrial Draping, Flat Pattern Design (Basic Knowledge of Female
Garments), Quality Control Management
5． Courses with Special Features
Chinese Traditional Painting, Study and Appreciation on Chinese Fashion
Culture, Survey and Research on Chinese Fashion Market
6．Duration of Study: 4 years
Minimum Credits for Graduation: 144
Degree: Bachelor of Engineering
7．Prop