Publishing documents on edocr is a proven way to start demand generation for your products and services. Thousands of professionals and businesses publish marketing (brochures, data sheets, press releases, white papers and case studies), sales (slides, price lists and pro-forma agreements), operations (specifications, operating manuals, installation guides), customer service (user manuals) and financial (annual reports and financial statements) documents making it easier for prospects and customers to find content, helping them to make informed decisions. #SEO #leadgen #content #analytics
Marketing is impossible without great content
Regardless of the type of marketing tactics you use, content marketing should be
part of your process, not something separate. Quality content is an integral part
of all forms of marketing
What is Content Marketing?
Content marketing is a proven strategic marketing approach focused on creating
and distributing valuable, relevant, engaging and informative content to generate
interest, attract and retain a clearly-defined audience, and, ultimately, to drive
profitable customer actions. Content marketing allows any business to increase
its presence in organic search by focusing on sharing thought leadership. Using
SEO and content insights as critical components, content marketing is
increasingly aligned with customer needs. Content marketing is an essential
component of any successful marketing organization.
Your customers, leads, and audience members want valuable content from your
business. And that content needs to reach them in a way that feels natural and
organic versus being disruptive. Effective content marketing helps businesses do
that and, as a result, increases conversions, improves brand awareness, boosts
revenue, establishes you as an industry leader, and more.
edocr is a powerful way to share content and allows for complete creativity of the
content topic and purpose. With edocr, you can do things like promote other
internal and external content, promote articles with embedded links, add social
media share buttons, add company contact information and incorporate product
Content Marketing Strategy
A solid Content Marketing Strategy is the process of planning, creating and
sharing content to reach your target audience, followed by measuring your
success and finally using those metrics to tune and sharpen your messaging.
When properly implemented you will boost factors like brand awareness, leads,
sales, interactions, and loyalty.
A Content Marketing Strategy is broken down into four main points:
1. Content Strategy
Who is your target audience, wh