Workshop 1 - Idea to Product Launch
2019 May 30
Manoj Ranaweera
https://techcelerate.ventures
SEED
GROWTH
ACQUISITIONS
ACQUIRED
IPO
01
02
03
04
05
Seed
Family, Friends & Fools (FFF)
Accelerator
Pre-Seed
Seed
Seed Follow On
Growth
Pre-Series A
Series A
Series A Follow On
Pre-Series B
Series B
Series B Follow On
Pre-Series C
Acquisitions
Series C
Series C Follow On
Pre-Series D
Series D
Series D Follow On
Acquired
IPO
Pre-IPO
IPO
Share Placings
01
02
03
04
05
Seed
Family, Friends & Fools (FFF)
Accelerator
Pre-Seed
Seed
Seed Follow On
Growth
Pre-Series A
Series A
Series A Follow On
Pre-Series B
Series B
Series B Follow On
Pre-Series C
Acquisition
Series C
Series C Follow On
Pre-Series D
Series D
Series D Follow On
Acquired
IPO
Pre-IPO
IPO
Share Placings
01
02
03
04
05
Early Stages
ARR gone past 1m with
MRR above 100k
Growth
Stage (start)
Growth
P/S fit
MVP
Idea
P/M fit
Product has early
users/customers and
exploring early customer
acquisition channels
Problem/
Solution Fit
Product being built or
launched recently
Minimum Viable
Product (MVP)
Validating the idea
(prototyping)
Idea Stage
Product has paying
customers with growing
MRR
Product /
Market Fit
Growth Stages
Liquidity ensured with
better access to capital for
growth and acquisitions
IPO
5
3
2
1
4
M&A injecting step changes
in growth
Acquisitions
Increasing number of
products targeting multiple
adjacent sectors
Markets
Presence in major markets
served
Geographical
Founder/Senior
Management Skills
exhausted. Exit before
growth stagnation
Trade Sale
Very Early Stages
P/S fit
M(R)UP
M(S)UP
Idea
MSP
Problem/
Solution Fit
Minimum (Stable)
Useable Product
Validate the idea has legs.
Is this solving an itch?
Is this a market opportunistic venture?
Is this "me too but better"?
Idea &
Research
Stage
Minimum Salable
Product
Minimum (Repeatable)
Usable Product
Product has early
users/customers and
exploring early customer
acquisition channels
Minimum Viable Product
Customer Journey + Transactions + Tech Stack stability + Functionali