Top 5 Local Directories for SEO in 2020
As search engine optimisation (SEO) consultants, we are always looking to
find the best links and citations we can for our clients. Directories are one place
where it can be helpful to be listed. There are some good directories and some bad
ones. What do I mean by “good”? Well, these are directories which are considered
trustworthy by Google and Bing. If you are on them, then you appear to be
legitimate. This will have a positive effect on your credibility and ultimately your local
ranking. Poor directories are ones where anyone can add a link; there is no editorial
process; there is poor categorisation of businesses; the listings never get updated so
the directory becomes bloated with lots of extinct businesses; and it doesn’t really
drive any traffic i.e. no one looks at it. It is fair to say that a lot of directories don’t get
a lot of traffic, but there are some good ones which do.
Best Local Directories 2020
Taking into account what I’ve said about the good, bad and the ugly of directories,
here are the top directories that we suggest you add your website to. Particularly if
you are a small local business. In all cases adding the right keywords, images and
correct contact details is very important.
In 2020 these directories are still the top ones to go for!
Yelp can drive a lot of traffic to your website and as a local business so you should
be claiming your listing on it. If it is not listed then create one for your business.
Furthermore, any reviews will show up on the search results for Bing which is a
bonus. So get your business listed and ask your customers for reviews if you really
want to stand out from the crowd.
Foursquare is also featuring in the search results pages for Bing. It is a high authority
website and getting your business on there is important as Google will crawl and
index the listings which will help with SEO. It also appears on the search results
pages if you get any “tips”.