Google Site Kit Plugin: Things You
Should Know
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If you run a WordPress website, you must’ve
experienced
using
Google
tools
for
performance testing and analytic tracking.
While such tools help track your website’s
performance, managing them can be tricky
and tedious. Thankfully, there’s the Google Site
Kit plugin to help you.
Regardless if this is the first time you’ve heard
of this Site Kit by Google or not, it’s essential to
know the things it offers for more convenient
website management. We’ve
gathered
essential information about the Google Site Kit
for you to check out.
What Is Google Site Kit?
Site Kit is a tool developed by Google. It is a
WordPress plugin that provides site owners and
digital marketers with a convenient way of
integrating and managing Google tools for
website performance and analytics.
Now that we’ve answered the question, “What is
Google Site Kit?” it’s time to know how it can
benefit your WordPress website. Here are the
things included in it:
1. Google Search Console
Google Search Console is a helpful tool included
in Site Kit by default. It has numerous features to
help you monitor your website’s performance on
Google Search. One of which is that it allows you
to find out which search queries internet users
type into search bars that drive them to your
website.
It also allows you to see your ranking for a
particular search query, along with the number of
people who see and click your website on search
engine results pages. Aside from monitoring
traffic, Google Search Console also gives you the
option of monitoring your website’s indexing
status.
2. Google Analytics
On the other hand, Google Analytics is a tool that
allows you to learn more about your website
visitors. It is also a default tool included when you
install Site Kit. With this tool, you will see the
location or country of your visitors. You will also
know how they reached your website, whether by
searching on Google or clicking a link.
Additionally, Go