Business & Economics
Learn How To Avoid The Platitude Trap From The Best Marketing Consultant Around Are you using the cliches as your competitors? Learn how to be authentic and generate more business! Joshua Ramsey, Marketing Consultant and Business Coach, has launched a new report entitled '3 Factors That Influence Purchasing Decisions'. According to the Harvard Business Review, the global pandemic and issues of racial inequality have seen consumers focus on authenticity more than ever. In the new report, Joshua Ramsey reveals that avoiding the 'platitude trap' is not difficult, and he describes 3 steps that you can take to deliver an authentic and convincing message. To begin with, the report explains that you must understand the advantages of owning what you sell. While this might sound obvious, the new report continues that 77% of business owners don’t really understand, at the deepest level, what the advantages-of- ownership for their products or services are. Once you have established those advantages, Joshua explains that the next step is to overcome objections. Joshua states that this important step in the sales process, when done well, can present your business as the solution holder. He goes on to explain that this a key reason to consider hiring a Marketing Consultant. Finally, the new report reveals that you should avoid saying what everyone else says, and endeavor to explain what makes your business different. As a skilled Business Coach, Joshua Ramsey provides companies with an opportunity to hire an executive-level marketing specialist without the high salary of a full-time appointment. Joshua strives to develop self-sustaining marketing strategies that generate the greatest number of leads in the most cost-effective manner. Joshua Ramsey states: “The logic is simple. I believe that if we tell people what they need to do to be successful and they trust us with their marketing, we will complete that action and the clients’ business will reap the rewards.” Go to https://jrcmo.com/fractional-cmo-methodology/ for more information!