Will There Be Buyers When You
Want To Sell Your Business?
Here's what the 30% that do sell do
first so that they can sell their most
valuable asset: they assess the
company's valueto a buyer ! Think
about it - you have the majority of your
net worth locked in your company.
Now you're thinking like an
investorwhich you are in the
company you own.
It's not what you think:
these companies don't sell
because brokers aren't
doing a good job.
It's because owners like you
weren't given the inside track
on what buyers look for long
before putting the company
on the market.
Perhaps more importantly,
they know what makes a
sustainable when a company
is transferred to a new owner.
Each buyer type is looking
for different attributes in a
These value drivers are the
major functional areas of a
company and are its very
Improving these value
drivers allows the company
to make more money and
increase its value.
Ly/3Ec2MtJ To increase the value of your
company and position it for an exit you
need to assess the strengths and
weaknesses of your value drivers, know
what the different buyer types are looking
for in an acquisition, and match your
company with a buyer type.
This process should function as a starting point
for you to develop a "Roadmap" to take you
from where you are now to where you want to
be Consider that, with a good plan, by
improving your value drivers you're affecting
both the multiplier and the EBITDA in the
multiple of earnings valuation method
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