Contact: Shari Forman
Leslie Berland
Michael Roth
PMK/HBH
American Express
AEG Worldwide
212.373.6151
212.640.5142
213.742.7155
shari.forman@pmkhbh.com
leslie.a.berland@aexp.com
mroth@aegworldwide.com
AMERICAN EXPRESS ANNOUNCES PREMIERE PARTNERSHIP WITH NEW GRAMMY MUSEUMSM,
UNVEILING UNPARALLELED MUSIC EXPERIENCES FOR CARDMEMBERS AND COMMITMENT TO
MUSIC EDUCATION AND ENDURING MUSIC LEGACIES
Through Ongoing Partnership with AEG, American Express will Offer New and Unforgettable Music Events and Experiences for
Cardmembers; Proceeds from Museum Event Ticket Sales to be Directed to The GRAMMY MuseumSM Foundation
NEW YORK, DECEMBER 4, 2008 – American Express announced today its premiere partnership with The GRAMMY
MuseumSM as part of the company’s longstanding relationship with AEG and ongoing commitment to music education, the
creative process, and the cultural arts. Through the Museum partnership, American Express® Cardmembers can have
access to industry events, private concerts, and special programs with top musicians. The extraordinary music experiences
throughout the year will provide up-close and multifaceted insights into the music industry and music legends. Proceeds
from The GRAMMY MuseumSM event ticket sales will be directed to The GRAMMY Museum Foundation.
“We are so pleased to be the premiere partner of The GRAMMY MuseumSM as part of our continued commitment to music
education, the creative process and the art of storytelling,” said Rich Lehrfeld, Vice President Global Sponsorships and
Access, American Express. “Our Cardmembers are passionate about music and, through our partnership with the Museum
and AEG, we can enrich and deepen their passion by revealing new, compelling perspectives through unparalleled music
experiences.”
“Through this generous support and commitment by American Express, The GRAMMY MuseumSM will explore and
celebrate the enduring legacies and stories of all forms of music,” said Tim Leiweke, President and CEO, AEG. “It is a