Reputation Management 101 - What You
Need To Know
While you would like to control everything in your digitalmarketingbin.com business, it's a two
way street. Your customers have the last say collectively, and that is why business reputation
management is such a huge thing when it comes to handling your business affairs. It's time to get
real about some business reputation management.
To help increase your online presence consider using social media. Sites such as Facebook,
Twitter and LinkedIn will help you build business presence both online and offline. To use social
media effectively you must post statuses regularly. When posting information through a social
media website, use keywords, and give your readers information that they actually need.
Host contests to help bolster your reputation. This is especially important if you have received a
bad review. A contest will create a lot of positive information about your company which can
help increase your company's exposure online. This technique will also help raise your page rank
on Internet search engines.
You can monitor your business reputation by doing online searches for your business. This can
give you an idea of what people see when they search for you. Make sure you pay special
attention to both the web results and image results. The images will show you what graphics are
tied to your company online.
The best way to manage your reputation is simply to provide great customer service to everyone
that you deal with. When everyone is happy, they only say positive things or just nothing at all.
Word of mouth is the most powerful advertising because it is free and unstoppable. Make sure no
one ever has a reason to bad mouth you in the first place.
Try using a social network like LinkedIn to help your reputation management. This social
network can rank a bit higher than some of the other ones. It is also an important tool for B2B
companies. This is because many people like to search for professional services on LinkedIn