Small Business YouTube Video Reputation Marketing - Increase Sales & Conversions If you own a business, you're probably always on the lookout for cost-effective marketing strategies that will consistently bring in more customers or clients. Have you thought about creating a YouTube channel?  YouTube is a budget- friendly way of engaging audiences and keeping your content fresh.  Once you've established your YouTube channel, you can start promoting all kinds of things to increase sales and boost your growth.  Content marketing expert Scott Hall has just released a report that helps business owners understand the powerful role YouTube can play in reaching your target audience to build trust, humanize your brand, and increase sales.  With over 20 years of experience in search marketing and enterprise software, Scott Hall is an expert in developing digital growth strategies for the small business sector. In his report, titled “Using YouTube for Small Business Video Marketing,” Scott provides you with a step-by-step guide to establishing a channel and a focus that will set you on the path to creating a strong YouTube presence. Your first order of business is coming up with a strong topic that is both a reflection of your passion and interests, and something your target audience will find useful.  When choosing a name for your channel Scott recommends settling on something that reflects the kind of content you'll be producing.  Are you already coming up with some great ideas?  Click on the link in the description to find out more.