HERE'S HOW YOU CAN HELP
SENIORS 60+ FIGHT COVID-19
What can we do to ease their burden? Brand New Day, a Medicare Advantage
prescription health plan available in 12 California counties, counts a
disproportionate number of seniors among its nearly 50,000 members.
"Key to ensuring the health of seniors, particularly during the pandemic, is
making sure that their basic needs are met, which includes having an
adequate supply of food and medications on hand," explains Brand New
Day Executive Vice President Jay B. Davis.
“Also paramount are staying in regular contact with
them and helping them maintain their sense of
"Wider Circle has proven to be one
of the most valuable resources for
our members," he says.
Brand New Day offers a number of
specialty plans in addition to its
standard Medicare plan.
They include: Embrace Plan - for members with heart disease, and/or diabetes; Bridges Plan -
for members with dementia and Alzheimer's patients; SelectCare Plan - for members who
reside in long-term care facilities; Harmony Plan - for members with mental illness
Brand New Day is the Medicare product name of
Universal Care, Inc., a privately held California Knox-
Keene Healthcare Service Plan licensed by the California
Department of Managed Health Care and contracted with
the Centers of Medicare and Medicaid Services as a
Medicare Advantage contractor.
About Wider Circle Wider Circle works with
health plans nationally to deliver a unique
community care program that connects and
unites older adults for better health.
Centered around trusted relationships and through its technology platform, Wider
Circle connects health plan members with familiar neighbors to inform, support and
motivate one another, empowering them to be more proactive about their health.
Using trained and culturally competent
facilitators to engage seniors in a trusted
delivery network, Wider Circle's community care
model has proven to reduce hospitalizations,
drive better health outcomes, and lessen social
Today, Wider Circle, in partner