5 Web Hosting Trends to Keep an Eye on in 2020

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https://advdms.com/blog/5-web-hosting-trends-to-keep-an-eye-on-in-2020/
5 Web Hosting Trends to
Keep an Eye on in 2020
B L O G  |  A D V A N C E D  D I G I T A L  M E D I A  S E R V I C E S
https://advdms.com
With most businesses trying to
establish a presence online, you’re
probably looking to set up your
own website. If so, you should
know that you need a good web
hosting company for it.
A web hosting company provides
the technology and services
needed for your website to be
viewable on the internet. They
provide the location and the
storage space for your website files
and keep your data safe.
Because websites are complex and
are usually prone to hackers,
choosing the best web hosting
company is paramount. You should
only choose those that are updated
with the latest trends and
innovations to ensure that your
website continues to run fast and
secure.
2020 has seen a number of new
trends that web hosting companies
are starting to implement to better
their services for their clients. Here
are just some of these trends.
1. Green Web Hosting
Environmentally friendly trends
are cropping up in the web hosting
industry, but how does the industry
actually affect the environment?
Your data needs a physical location
where it’s stored. These are called
data centers, and their servers need
a whole range of equipment and
hardware.
Much like most of your gadgets like
your phones or laptops, they get
pretty hot over time. Maintaining
these servers requires a cool
environment, entailing the use of
coolers and air conditioners. This
means electricity-intensive
maintenance, which results in a
higher carbon dioxide output.
Fortunately, most web hosting
companies are now investing in
renewable energy and participating
in eco-friendly initiatives to reduce
their carbon footprint. This is done
by selling renewable energy
certificates to hosting companies
that help in reducing the number 
of greenhouse gases. The money
generated is then used to finance
renewable energy sources.
2. Cloud Web Hosting
Though most providers still tend to
use physical servers, the concept of
cloud web hosting has been
steadily on the rise in the industry.
In 2019, it reached an estimated
$206 billion worldwide. The cloud
does not have a bodily equivalent
and does not use a physical server.
Instead, the data is stored among
multiple computers and access is
provided by network connections.
The data becomes available through
different virtual servers compared
to one tangible server, making it
more flexible, reliable, and available
24/7. Web hosting is made more
affordable because there is no need
to maintain a physical server with
different equipment.
3. Website Builders
Gone are the days of breaking the
bank to hire expensive web
developers to design your website.
Web hosting companies now offer
free online website builders for their
clients looking for an all-around
solution. These web builders allow
non-tech-savvy people to design,
publish, and promote their websites
easily.
4. Better Security Protocols
With billions of data breaches
happening in recent years, security
is a top priority for websites.
Websites need to assure consumers
that the information they share is
safe and secure. 
Because of this, web hosting
companies have taken steps to
upgrade security protocols, create
stronger authentication methods,
and protect against potential
malware. Most companies now
employ at least a 2-step
authentication protocol that
requires a password and a pin code
sent through either text message or
email.
5. Competitive Pricing
The internet has become a
battleground for marketers. The
demand for an online presence has
been increasing and naturally, the
need for web hosting services goes
up as well. Just like it is in any
industry, this means a more
competitive market. Rates in web
hosting depend on the different
features and options that a client
wants.
For example, shared web hosting is
cheaper compared to managed web
hosting. Companies employ pricing
strategies to persuade consumers to
engage their services. They either
lower their prices or offer bundles for
discounted rates. You just have to
choose which service or bundles
work best for the type of website that
you want to have.
The world of web hosting is an
intricate business. While it
constantly gets easier through the
introduction of new technology,
investing in professional web
hosting services will still ensure
that your website functions
perfectly, giving you the chance to
focus on other, more pressing,
business matters.
Here at Advanced Digital Media
Services, we are happy to provide
you the professional web hosting
services needed to ensure your
business’ continued online success.
info@advdms.com
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