A Study of the U.S. Online Gambling Market
The most active users of online casinos are considered residents of
the United States (USA). The research company Newzoo conducted
an analysis of the online gambling market in the country and
compared U.S. players with less gambling British and Australians.
Americans are gamblers
A study by Newzoo found that about
73.9 million U.S. residents are active
users of online casinos. Among them,
52% play gambling for real money,
with 2.6% of customers spend
significant amounts of money. For
comparison, the company counted
the number of casino users in the UK
and Australia. For example, among
British casino customers 64% of 8.9 million bet for money, with 3%
of them prefer to leave a significant amount of money in the
Australian players are less active. Newzoo counted that the clients of
online casinos is only 2.4 million people in this country. Among them
only 43% play for money and 3.4% spend large sums. This indicates
that the U.S. residents are gamblers.
Analysis of the age range of U.S. casino customers showed that:
the most active users are men between the ages of 36 and 50
(21% of the total);
Second position is occupied by women aged 36-50 years old,
and in third place are men aged 26 to 35 years.
Less passive users of online casinos are women aged 18 to 25 years
old. Only 6% of American women in this category prefer to gamble.
If you compare the number of
players by gender, the most
active are men. Although male
casino users are only 5% more. It
is worth noting that the statistics
from Australia and the UK are not
very different. In these countries,
the casino customers are 56%
and 54% of men.
Ability to pay U.S. players
According to the research company Newzoo, men are the most likely
to gamble at online casinos. For example, 58% of men make small
bets, but 69% prefer to play for large sums of money.
Female representatives don't leave large amounts of money at the
casinos. If we compa