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A Study of the U.S. Online Gambling Market The most active users of online casinos are considered residents of the United States (USA). The research company Newzoo conducted an analysis of the online gambling market in the country and compared U.S. players with less gambling British and Australians. Americans are gamblers A study by Newzoo found that about 73.9 million U.S. residents are active users of online casinos. Among them, 52% play gambling for real money, with 2.6% of customers spend significant amounts of money. For comparison, the company counted the number of casino users in the UK and Australia. For example, among British casino customers 64% of 8.9 million bet for money, with 3% of them prefer to leave a significant amount of money in the gambling establishment. Australian players are less active. Newzoo counted that the clients of online casinos is only 2.4 million people in this country. Among them only 43% play for money and 3.4% spend large sums. This indicates that the U.S. residents are gamblers. Analysis of the age range of U.S. casino customers showed that: the most active users are men between the ages of 36 and 50 (21% of the total); Second position is occupied by women aged 36-50 years old, their 16%, and in third place are men aged 26 to 35 years. Less passive users of online casinos are women aged 18 to 25 years old. Only 6% of American women in this category prefer to gamble. If you compare the number of players by gender, the most active are men. Although male casino users are only 5% more. It is worth noting that the statistics from Australia and the UK are not very different. In these countries, the casino customers are 56% and 54% of men. Ability to pay U.S. players According to the research company Newzoo, men are the most likely to gamble at online casinos. For example, 58% of men make small bets, but 69% prefer to play for large sums of money. Female representatives don't leave large amounts of money at the casinos. If we compare the category of women aged 26-35, 16% prefer to make small bets and 12% play for big sums. But this category of men more often bets on large sums of money, and they account for 27% of the total number of customers. This suggests that American men are more gambling than the fairer sex. What kind of gambling do Americans prefer? Poker is the most popular online gambling game among Americans. More than 27% of users of gambling establishments prefer to play this game. It is worth noting that poker is also popular among the English: 24% of the clients are its admirers. The second position is occupied by slot machines and over 26% of Americans actively play the "one-armed bandits". Only 20% of UK players choose online slots. Bingo is ranked third by U.S. casino customers. It is played by 17% of users. If we compare with the British gambling market, the bingo is more popular here with 23% of customers. Blackjack attracts less interest, then roulette, video poker and other games of chance. It is worth noting that roulette is more popular among the British than among players from the United States. 14% of UK casino customers play roulette, while only 5% of Americans are fans of the game. Analysis of the U.S. online gambling market showed that residents of the country are gamblers and prefer to place large bets. The most popular game is poker.
