5 Main products and services On a global basis, Experian provides hundreds of products and services. Included in this section is a brief description of some of our core offerings. 5.02 Credit Services 5.03 Decision Analytics 5.04 Marketing Solutions 5.05 Interactive 5.06 Major databases 5 Automotive databases - information on motor vehicles to enable analysis of sales trends, franchise profitability and location and planning of marketing campaigns. AutoCheck - vehicle history reports provide the automotive industry and its customers with historical information about pre-owned cars and trucks (US). Auto Prospect Online - online tool that enables automotive dealers to identify their most profitable prospects and then create and order direct marketing lists based on information obtained from the National Vehicle Database and the INSOURCE consumer demographic database (US). Backgroundchecking.com - offers detailed candidate pre- and post-employment screening services to clients in the UK and internationally. Baker Hill Advisor - a secure, browser-based infrastructure system that manages all client information across all lines of a commercial lending business. Baker Hill One Point - a fully integrated customer relationship management system for commercial lenders that consists of modules for sales automation, collateral and exception management, credit risk management and profitability and pricing. Baker Hill Origination Solutions - manages the entire commercial loan process, from origination to underwriting and acceptance to document preparation and booking. BizApps online - web-based interface for business credit information service (US). BizInsight online - web-based list selection and fulfilment system for the National Business Database and Hotline Databases (US). Business information - financial and credit information on limited companies, sole traders, partnerships and company directors. Candidate Verifier - CV pre-screening for employers and recruitment agencies, including previous employment and academic qualifications. Car Data Check - vehicle history and specification verification service for used car buyers in motor trade, insurance, finance and auctions. Consumers can access the service through the AA in the UK. Card processing services - processing of debit, credit, subscription, loyalty and gift cards. CEM - national consumer and business database supporting skip tracing/collections and identity verification. Includes information from the INSOURCE database with weekly telephone number adds from electronic directory assistance (US). Cheque processing services - processing of cheques to ensure that a payer’s bank account is debited and funds are transferred to a payee’s bank account. Consumer credit bureaux - in US, UK, Republic of Ireland, Bulgaria, Canada, Denmark, Estonia, Italy, Netherlands, Norway, Spain, Romania, Russia and South Africa. Consumer credit information - public (e.g. electoral roll, county court judgments) and personal financial information (e.g. credit account history) on private individuals, used for credit checking purposes. GAIN (Gone Away Information Network) - cross-industry database of known individuals who have moved address without notifying their creditors (absconders). Loyalty processing - processing of loyalty card transactions to ensure that cardholders’ loyalty rewards (e.g. points) are credited to their accounts. Pre-screen - direct marketing lists screened against the File One database in the US to qualify consumers for specific credit offers. Used by lenders to eliminate mailings to high-risk prospects and to pre-approve credit terms for consumers who meet the client’s credit criteria. Property databases - plans, maps and statistical information on retail locations and domestic property statistics. Risk scoring (commercial) - statistical modelling that predicts the probability of a business failing within 12-24 months. Tenant Verifier - tenant checking service for letting agents and landlords, providing a financial check, previous landlord’s reference and an employer’s reference on prospective tenants for rented property. Triggers - daily service alerting clients to changes in a consumer’s credit behaviour. Clients use credit derived ‘triggers’ to drive risk, account retention and marketing decisions to improve customer relationships. Unclaimed Assets Register (UAR) - a search facility for unclaimed financial assets, such as life policies, pensions and equities (UK). VantageScoreSM - US credit reporting industry’s first credit score, developed jointly by the three national credit reporting companies, in response to client needs for more predictive and consistent credit risk scores. 5.02 Explaining Experian – Main products and services Credit Services Explaining Experian – Main products and services 5.03 Application scoring - statistical modelling to predict the probability of an applicant being unable to repay a loan or debt. Autoscore - Experian’s proprietary application processing and scoring system. Autotrace - automated system for tracing absconding debtors. Bankruptcy scores - statistical risk models for predicting the probability of a consumer filing for bankruptcy. Behavioural scoring for customer management - statistical models based on the customer’s lifestyle and credit behaviour; used to predict future behaviour and to determine actions to be taken by the lender. Behavioural scoring for marketing - statistical models based on the customer’s lifestyle and previous responses to marketing offers; predicts future responses to offers and determines the most appropriate proposition to be made and the best medium. Bureau scoring - generic credit scores based on credit reference bureau data only. CEMS - combines Experian’s data assets, analytical capabilities and strategy decisioning software to make real- time customer acquisition decisions based on accurate information. Commercial Delphi - using statistical techniques to calculate risk and reduce the element of subjectivity in lending to business and trade credit decisions, enabling businesses to manage financial risk by identifying potential risks before they happen. Collect SM - a collections and debt recovery solution that allows financial services organisations to adopt a more strategic and analytical approach to their customer service, collections and debt recovery processes. Collection advantage - integrated collections management tool providing consumer contact data, credit-based scoring and advanced analytics (US). Consumer Indebtedness Index - measures the level of indebtedness of consumers, without relying on detailed knowledge of their monthly disposable income, by assessing a borrower’s total debt levels and predicting the likelihood of repayment (UK). Delphi for Customer Management - bureau-based behavioural scoring system and account management for existing customers. Delphi for New Business - bureau-based application scoring system for new accounts. Detect - real-time credit application fraud prevention solution. E-identitycheck - combats identity fraud by providing a qualified assessment of the degree of confidence in a customer’s online identity. Hunter II, the next generation of Hunter - developed on a web based architecture, providing online functionality, full audit trails, fraud scorecards, flexible rules configuration and ad hoc reporting. Knowledge IQ - challenges-response processes using personal, confidential questions from credit and other databases to which only the consumer knows the answer. Intelligent Business Reporting (Reporting Studio) - an advanced reporting and monitoring solution that gives users immediate access to business intelligence. Intelliscore - suite of statistically-derived scoring models designed to predict the likelihood of severe delinquency over the next 12 months. Utilises commercial data and blended commercial and consumer data where appropriate. New Business SM - a solution for new business acquisition, enabling lenders to centralise, monitor and change lending strategies quickly. Precise ID - validates and verifies application data through multiple credit and non-credit databases and returns highly predictive fraud and identity risk scores. Probe SM - a complete business solution designed to manage existing customer relationships by bringing together powerful behavioural scoring techniques, segmentation, portfolio analysis and strategy experimentation. Enables lenders to control limit management, authorisations, collections and marketing strategies. Strategic and business consultancy - consultancy and advisory services for providing and implementing innovative solutions throughout the credit life cycle. Strategy Management - helps companies make more intelligent decisions about whether to accept new customers, extend the credit arrangements for existing customers or target them with new products. Strategy optimisation - uses objective mathematically based decisioning at an individual customer level to help an organisation identify the highest possible return from its credit strategies, given its customer needs, operational constraints and strategic goals. Transact SM - comprehensive application processing system incorporating Strategy Management decisioning. Decision Analytics Absolute Movers - data source for suppressing from mailing lists the names and addresses of individuals who have moved. Acquisition and response models - scorecards to analyse consumer responses to direct marketing. BehaviorBank - consumer-supplied lifestyle data with coverage on more than 35 million households and 40 million individuals (US equivalent to Canvasse in the UK). Campaign and trend analyses - advertising and direct marketing campaign planning and analysis service. Canvasse - consumer lifestyle, demographic, financial and geodemographic database for target marketing (UK). CheetahMail - email delivery technology to help clients use multiple delivery channels to communicate with customers and drive sales. CircBase - co-operative database of direct mail responders for publishers, covering 161 publications and 63 million subscribers (US). Cottage Industry File - a segment of the National Business Database featuring home-based businesses (US). Customer data integrity - completing, validating, suppressing, enhancing and integrating customer data to improve the quality of customer information. Delphi for Mailings - bureau-based pre-screening system to ensure financially related offers are targeted to appropriate consumers. Economic Research Services (ERS) - provides research and consultancy services to the public sector, specialising in economic development and regeneration. Eiger Systems - develops bank account validation and payment processing software, which reduces the risks and costs involved with electronic transactions. Elements - ClarityBlue’s integrated direct marketing platform. Emailing Solution - a leading French permission-based email marketing provider. Experian Intact - data cleansing, suppression and enhancement service, processing in excess of 500 million records a year. Experian Paladin - French suppression file, enhancing La Poste’s own suppression files, providing a 36-month history of returned mail. Identifies an additional one million outdated (goneaway) addresses with 50,000 new home movers updated each month. Goad Explorer - decision support tool for property professionals working within multiple retailers, agencies, developers or investment companies. Contains a set of digital plans and associated data about retail outlets for over 1,300 of the country’s retail centres (UK). Hitwise - collects and aggregates information from Internet Service Providers (ISPs) on how consumers use and search the Internet in the US, UK, Australia and other countries in Asia Pacific. Informarketing - provides direct marketing services to financial institutions in Brazil including database management, mailing list analysis and cleansing, data enhancement and enrichment and marketing campaign management. INSOURCE - database combining data from hundreds of public and proprietary sources to provide extensive marketing information on US consumers. Intelligent suppression management - intelligently managing customer communication preferences to handle the complexities of customer contact, whilst striking a balance between corporate compliance and maximising marketing opportunity. Intravue Campaign Management - a customer management solution integrating powerful database technology, campaign management software, marketing information and analytical expertise. Lifestyle data - results of questionnaires focused on consumers’ lifestyles, habits, attitudes and purchasing behaviour. List processing - creates lists for direct mail from single or multiple sources, cleansed for duplicate names, changes of address, deceased and opt-outs. Marketing databases - databases of information about individuals collected from many different sources, for segmentation and target marketing. Micromarketing profiling tools - aids decision making through geographic, demographic, financial and behavioural information on consumers; builds a picture of the target audience for a product, recognising the different motivations that lead different demographic segments to buy each variant of a brand. Mosaic - a global network of segmentation that classifies a billion people worldwide, covering a third of the earth’s surface. nVision - an online UK and European consumer insight service that researches and provides market analyses on emerging consumer markets. Parc Locator - software package for motor manufacturers and dealers to analyse sales trends and customers, and develop marketing strategies. 5.04 Explaining Experian – Main products and services Marketing Solutions Explaining Experian – Main products and services 5.05 Profiling and segmentation - analysis of consumers to identify characteristics that lead to certain types of purchasing behaviour. Prospect Locator - online direct marketing lists with search criteria based on demographics, lifestyle or business data. QuickAddress - a global address management software suite which helps clients capture, verify and enter address data quickly and accurately by using ZIP or postal code, and house or building number. QuickAddress Batch - cleanses existing customer address records to help maintain the validity of address data over time. QuickAddress Names - verifies a person at an address and spells their name correctly on entry in almost any type of CRM or customer database application. The product incorporates Experian consumer data with the latest US Postal Service address data file. QuickAddress Pro - validates customer addresses against official postal authority records in real-time, as data is entered in a call centre or at point-of-sale; ensures that billing and delivery addresses are complete and standardised. QuickAddress Pro Web - brings real-time address validation to web-based environments, including e-commerce. Simmons Research - collects information on over 8,000 brands in 460 product categories, creating detailed consumer profiles with over 600 lifestyle characteristics. The information can be used to provide consumer studies, segmentation systems or advanced integrated marketing solutions to clients (US). The FootFall Index - a representative tool to assess consumer shopping behaviour. The Index monitors the changing pattern of shopper visits across the markets in response to events that impact on decisions to visit retail outlets. TrueTouch - multi-dimensional contact system that not only identifies the best customers and prospects, but the types of messages and offers that motivate purchases, the preferred communication channels and the optimum time to contact customers. Truvue - a customer data integration solution combining customer data from different sources to create a single customer view. ClassesUSA - an online higher-education portal which connects consumers interested in enroling in online education programmes with universities and other education organisations (US). ConsumerInfo.com - a direct-to-consumer online credit information and monitoring service (US). CreditExpert.com - free consumer education articles, calculators and advice on how consumers can manage and protect their credit histories; offers premium subscription products such as Credit Manager and Credit Report/Score (US/UK). LowerMyBills.com - an online mortgage lead generator and financial services advertiser that provides consumers with comparative financial information on products such as mortgages and loans (US). PriceGrabber.com - an online comparison shopping service for the US and UK markets. Triple AdvantageSM - provides consumers with daily monitoring of all three national credit reporting companies’ credit reports and sends text alerts via email or SMS mobile when critical changes are detected (US). Marketing Solutions Interactive Automotive database - contains details on ownership history, odometer readings and condition of over 600 million vehicles (US, UK and Italy). Canvasse consumer database - for target marketing with 6,000 selectable elements and 14 million UK individuals (UK equivalent of INSOURCE in US). Car Data Check automotive database (UK). CIFAS - the UK's Fraud Prevention Service - suspected fraud information provided by lenders (UK)*. Claims and Underwriting Exchange (CUE) - databases of household, motor and personal injury insurance claims (UK). CML Council of Mortgage Lenders’ Possessions Register - data contributed by the CML and available only to other CML members and their subsidiaries (UK)*. Credit Account Information Sharing (CAIS) - shared credit account information maintained by Experian on behalf of lenders (UK). Credit Application Previous Searches (CAPS) - records of previous applications for credit from individuals (UK). Detect - shared database of previous credit applications, used by lenders to identify discrepancies in current applications that may be indicative of fraud (US/UK). Directors’ Database - business credentials of current and previous company directors and company secretaries (UK). Existence Verifier - database of 13 million deceased persons in England and Wales; assists pensions industry to verify deceased persons. File One - national consumer credit relational database with coverage of 215 million consumers (US). GAIN (Gone Away Information Network) - shared information about absconders submitted by GAIN members for use by other members (UK)*. Hotline File - B2B marketing database of recently relocated businesses (US). INSOURCE - national consumer database with information on more than 215 million consumers and 110 million households compiled from public and proprietary sources. INSOURCE includes transactional and life event data. Life event information - lists identifying key prospects with special needs, such as new homeowners, new movers, new parents, expectant parents (US). Limited Company Database - limited liability companies and their directors (UK). Motor Insurance Database - vehicle and motor policy records from registered motor insurers (UK). National Business Database - business information for marketing purposes (US/UK). National Canvasse Database - Electoral Roll replacement comprising compliant information supplied by consumers in the past 12 months. Provides comprehensive coverage of the UK adult population. National Fraud Database - online database of industry-wide confirmed fraud records used for combating fraud by comparing applicant data to fraud data (US). National Vehicle Database - database of over 500 million licensed and registered vehicles in the US. Non-limited Database - data on small (unincorporated) businesses, partnerships and sole traders (UK). Perils - rating and geographical models on subsidence, flood, wind, crime, freeze and fire (UK). Postal address file - full official postal addresses and postcodes for all UK properties (UK)*. Public information file - information compiled from Registry Trust Ltd, official gazettes and the Insolvency Service (UK)*. Unclaimed Assets Register (UAR) - search facility that allows consumers to recover lost assets such as life policies, pensions, unit trusts and share dividends (UK). Vehicle mileage check - the UK’s leading mileage database, updated daily with information received from the DVLA and many other sources. Voters’ Roll - details of all individuals registered on the Electoral Roll (UK)*. Z-24 National Catalog Database - data on more than 2.8 billion catalogue orders supplied by over 700 cataloguers/retail companies (US). * Indicates non-proprietary or third party database utilised by Experian as an integral part of its service offering. The product names listed in this document are trademarks of Experian and/or its associated companies and may be registered. 5.06 Explaining Experian – Main products and services Major databases