York is very aware of the product positioning, so they don’t need extensive training. York employs a much better quality of person than one would find at a more basic call center. They are quite comfortable speaking with management levels or higher and handling conversations even if they fall off script. Why settle for the old way of getting in the door?
T 416.410.2222 | E email@example.com | www.yorkc.comAbout edocr: Publishing documents on edocr is a proven way to start demand generation for your products and services. Thousands of professionals and businesses publish marketing (brochures, data sheets, press releases, white papers and case studies), sales (slides, price lists and pro-forma agreements), operations (specifications, operating manuals, installation guides), customer service (user manuals) and financial (annual reports and financial statements) documents making it easier for prospects and customers to find content, helping them to make informed decisions.#SEO #leadgen #content #analyticsedocr & my.edocr are committed to making your documents work harder for you every day! If you build a great profile page, with links to social media and your website, you make our job of helping you so much easier!
<p>THERE ARE 2 WAYS
TO GET IN THE DOOR.
The Old Way
To Get In The Door.
The New Way
To Get In The Door.
Introducing Market Command.™
The ultimate in market coverage.
Hit and Run
Because most call center programs are out of touch with market buying cycles, they
often fail to secure major purchase and supply contracts.
That’s because their approach is typically “Hit-and-Run.” They’ll randomly go through long
lists of companies hoping to “hit” someone at the right time. And if the contact isn’t in the
right part of a buying cycle, they’ll “run” away and move on, leaving a possible valuable
Hit and Miss
But even a “hit” can turn into a “miss,” especially if the contact’s lead-time for buying
is 60 to 90 days—or 3 to 6 months—and already has a preferred solution or vendor.
(What looks like a “hit” may really just be a prospect justifying a decision made well
before they were contacted.)
I personally have had a
high degree of success with the
appointments your team set up for
me. I would estimate about 60% to
80% of the appointments I have
gone on, turn into real potential
pipeline for our products. In
addition, I have been exposed to
accounts I didn’t know existed.
B.M. Regional Manager,
Industrial software distributor,
With Market Command, York Consulting:
CONTACTS every company
in all your markets.
IDENTIFIES every decision maker
WILL UNDERSTAND a contact’s
unique situations and cycles.
INTRODUCES your company
as a potential long-term partner.
York Consulting Inc. | Page 2
Soft Sell not Hard Sell.
Companies don’t buy expensive products and services every day. So we
take our time developing a trusting relationship with your contacts by
staying in touch with them for months and even years in some cases.
We don’t believe in pushing for an outcome and risking alienating
When the time is right and their needs mature, then—and only then—will
we arrange your first meeting with them. Not bef