Here are just 10 content ideas that you can use to drive more traffic to your
business while informing and entertaining your target audience:
Did you know that small businesses with blogs generate
126% more leads than those without? Blogging is a
great way to connect with the 77% of internet users who
regularly read blogs. Your brand blog is a place where
you can go beyond advertising and get a bit more in
depth on the topics that matter most to your leads and
customers. The key to effective blogging is regularly
publishing quality content on topics that resonate with
and appeal to your target audience.
2. Guest Blog Posts
By publishing guest blog posts on relevant blogs in your
industry, you can help expand your reach even further.
Find industry blogs that accept guest submissions and
submit posts on your area of expertise. You can also
invite influencers in your industry to guest post on your
brand blog in order to gain some exposure among their
followers and fans.
Have you ever heard the phrase “content is king”? Well, in the land of
digital marketing this is often very true. Quality content adds value
for your audience and helps educate and influence their purchasing
decision. Not only does content help bring more visitors to your
website, but it gives them a reason to stay once they are there and see
what your brand has to offer.
Want more leads?
more leads are generated by
businesses with blogs than by
Blogging is a great way to
connect with the
of internet users who regularly
3. Social Media Content
Social media platforms like Facebook, Twitter, Instagram,
and LinkedIn are effective outlets for sharing brand
content and engaging with users through consistent
posts. According to Pew Research Center, in the past
decade social media usage by U.S. adults has grown from
7% to 65%. These numbers indicate that social media is
here to stay, a