Award-Winning Branding Agency Reveals The Biggest Mistakes Brands Make With Logo Design LO:LA's new guide is intended to help your business create a logo that captures the story and identity of its brand in attention-grabbing and memorable ways. In addition to mistakes, the guide highlights all of the stylistic elements you need to consider when creating your logo and suggests ways in which you can make it stand out. The first mistake that LO:LA urges your business to avoid is misunderstanding its target audience. This can be avoided by conducting market research. Once design starts, LO:LA implores your business to avoid clashing, chaotic, and incoherent style elements. Things like font, shape, and colour should all be kept simple. Furthermore, you should avoid copying other brands’ logos, as this can lead to legal action that, in addition to being costly and inconvenient, could halt your rollout altogether. Lastly, LO:LA advises your business to avoid thinking short-term and try and have an eye for the future when designing its logo. Go to https://www.thelolaagency.c om/2023/03/20/biggest- mistakes-to-avoid-when- creating-a-logo-for-your- business to find out more. Create the next great iconic logo for your business today!